{"id":10879,"date":"2025-03-10T17:00:00","date_gmt":"2025-03-10T17:00:00","guid":{"rendered":"https:\/\/storeseo.com\/?p=10879"},"modified":"2025-03-10T15:34:12","modified_gmt":"2025-03-10T15:34:12","slug":"differences-between-json-ld-and-microdata-schema","status":"publish","type":"post","link":"https:\/\/storeseo.com\/ja\/differences-between-json-ld-and-microdata-schema\/","title":{"rendered":"Shopify\u306b\u304a\u3051\u308bJSON-LD\u3068\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf\u30b9\u30ad\u30fc\u30de\u306e\u4e3b\u306a\u9055\u3044\u306f\u4f55\u3067\u3059\u304b\uff1f"},"content":{"rendered":"<p><strong>Shopify \u306e JSON-LD \u3068 Microdata \u30b9\u30ad\u30fc\u30de<\/strong> \u306f\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064\u79d8\u5bc6\u306e\u8a00\u8a9e\u306e\u3088\u3046\u306a\u3082\u306e\u3067\u3059\u3002\u88fd\u54c1\u306e\u8a73\u7d30\u3001\u30d6\u30ed\u30b0\u306e\u6295\u7a3f\u3001\u30d3\u30b8\u30cd\u30b9\u60c5\u5831\u306a\u3069\u3001\u4f55\u3067\u3082\u69cb\u3044\u307e\u305b\u3093\u3002\u30c7\u30fc\u30bf\u3092\u300c\u69cb\u9020\u5316\u3055\u308c\u305f\u300d\u30b9\u30cb\u30da\u30c3\u30c8\u306b\u6574\u7406\u3059\u308b\u3053\u3068\u3067\u3001\u8c4a\u5bcc\u306a\u7d50\u679c\u304c\u63d0\u4f9b\u3055\u308c\u3001SEO \u30e9\u30f3\u30ad\u30f3\u30b0\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u97f3\u58f0\u691c\u7d22\u304c\u5897\u52a0\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u660e\u78ba\u306a\u30b9\u30ad\u30fc\u30de\u306b\u3088\u308a\u3001Siri \u3084 Alexa \u306b\u304a\u3059\u3059\u3081\u3092\u5c0b\u306d\u308b\u9867\u5ba2\u304c\u3042\u306a\u305f\u306e\u30b9\u30c8\u30a2\u3092\u898b\u3064\u3051\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<!--more-->\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2025\/03\/image.png\" alt=\"JSON-LD and Microdata Schema\" class=\"wp-image-10880\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2025\/03\/image.png 1280w, https:\/\/storeseo.com\/wp-content\/uploads\/2025\/03\/image-300x169.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2025\/03\/image-1024x576.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2025\/03\/image-768x432.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2025\/03\/image-18x10.png 18w, https:\/\/storeseo.com\/wp-content\/uploads\/2025\/03\/image-360x203.png 360w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><figcaption><\/figcaption><\/figure>\n\n\n\n<p>Shopify \u3092\u4f7f\u7528\u3059\u308b\u3068\u30b9\u30ad\u30fc\u30de\u3092\u7c21\u5358\u306b\u8ffd\u52a0\u3067\u304d\u307e\u3059\u304c\u3001\u6b21\u306e 2 \u3064\u306e\u4e3b\u306a\u5f62\u5f0f\u304b\u3089\u9078\u629e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 <a href=\"https:\/\/storeseo.com\/ja\/blog\/json-ld-guide-for-beginners\/\"><strong>JSON-LD<\/strong><\/a> \u304a\u3088\u3073 Microdata \u3067\u3059\u3002\u9069\u5207\u306a\u3082\u306e\u3092\u9078\u3076\u3053\u3068\u3067\u3001\u30bb\u30c3\u30c8\u30a2\u30c3\u30d7\u304c\u901f\u304f\u306a\u308a\u3001\u691c\u7d22\u3067\u306e\u53ef\u8996\u6027\u304c\u5411\u4e0a\u3057\u3001\u6280\u8853\u7684\u306a\u554f\u984c\u304c\u8efd\u6e1b\u3055\u308c\u307e\u3059\u3002\u3053\u306e\u9078\u629e\u304c\u306a\u305c\u91cd\u8981\u306a\u306e\u304b\u3001\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>JSON-LD \u3068\u306f\u4f55\u3067\u3059\u304b? JSON-LD \u306f\u3069\u306e\u3088\u3046\u306b\u6a5f\u80fd\u3057\u307e\u3059\u304b?<\/strong><\/h2>\n\n\n\n<p>\u3053\u308c\u307e\u3067\u306b JSON \u306b\u3064\u3044\u3066\u805e\u3044\u305f\u3053\u3068\u304c\u3042\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3053\u308c\u306f\u3001Web \u4e0a\u3067\u30c7\u30fc\u30bf\u3092\u4fdd\u5b58\u304a\u3088\u3073\u5171\u6709\u3059\u308b\u305f\u3081\u306e\u7c21\u5358\u306a\u65b9\u6cd5\u3067\u3059\u3002JSON-LD \u306f JavaScript Object Notation for Linked Data \u306e\u7565\u3067\u3001\u30ea\u30f3\u30af\u3055\u308c\u305f\u30c7\u30fc\u30bf\u3067\u52d5\u4f5c\u3059\u308b\u3088\u3046\u306b\u8a2d\u8a08\u3055\u308c\u305f JSON \u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u3067\u3059\u3002\u30ea\u30f3\u30af\u3055\u308c\u305f\u30c7\u30fc\u30bf\u306f\u3001\u30b3\u30f3\u30d4\u30e5\u30fc\u30bf\u30fc (\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306a\u3069) \u304c Web \u30da\u30fc\u30b8\u4e0a\u306e\u60c5\u5831\u9593\u306e\u95a2\u4fc2\u3092\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001Google \u306b\u300c\u3053\u306e\u30da\u30fc\u30b8\u306f\u3001\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u306b\u3042\u308b\u300cBurger House\u300d\u3068\u3044\u3046\u30ec\u30b9\u30c8\u30e9\u30f3\u306b\u95a2\u3059\u308b\u3082\u306e\u3067\u3059\u300d\u3068\u4f1d\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXflbatV4jnuRHXg3yj6-kVdZDu5LLNdkh-MxBaYauxNLlLkO21dHzpXhKUy3xAylsldX_ZgBcglbRuVjyqE3WO_S-Atts15b5ZjArst8qeUT5hBwS0BQaWQyLXb76VZa_gBjAVK?key=c1dk0MEsmppElze_0BLJzVA3\" alt=\"\" title=\"\"><\/figure>\n\n\n\n<p>JSON-LD\u306f\u30b9\u30af\u30ea\u30d7\u30c8\u30d9\u30fc\u30b9\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3067\u8a18\u8ff0\u3055\u308c\u3001 tags on a webpage. Think of it like a small box of data hidden in the code of a website. When search engines crawl the page, they look for this box to learn more about the content. Unlike other formats that might mix data directly into the HTML of a page, JSON-LD keeps the data separate and organized. This makes it easier for search engines to read and process.<\/p>\n\n\n\n<p>JSON-LD \u304c\u3069\u306e\u3088\u3046\u306a\u3082\u306e\u304b\u3092\u793a\u3059\u7c21\u5358\u306a\u4f8b\u3092\u6b21\u306b\u793a\u3057\u307e\u3059\u3002\u3053\u306e\u30b3\u30fc\u30c9\u306f\u3001\u30da\u30fc\u30b8\u304c\u7279\u5b9a\u306e\u540d\u524d\u3068\u4f4f\u6240\u3092\u6301\u3064\u30ec\u30b9\u30c8\u30e9\u30f3\u306b\u95a2\u3059\u308b\u3082\u306e\u3067\u3042\u308b\u3053\u3068\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u4f1d\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>\u00a0\u00a0\n\n{\u00a0\u00a0\n\n\u00a0\u00a0\"@context\": \"https:\/\/schema.org\",\u00a0\u00a0\n\n\u00a0\u00a0\"@type\": \"Restaurant\",\u00a0\u00a0\n\n\u00a0\u00a0\"name\": \"Burger House\",\u00a0\u00a0\n\n\u00a0\u00a0\"address\": \" Main Street, New York\"\u00a0\u00a0\n\n}<\/code><\/pre>\n\n\n\n<p>&lt;script type>\u00a0\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf\u3068\u306f\u4f55\u304b\uff1f\u3069\u306e\u3088\u3046\u306b\u6a5f\u80fd\u3059\u308b\u306e\u304b\uff1f<\/strong><\/h2>\n\n\n\n<p>\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf\u306f HTML \u306b\u7d44\u307f\u8fbc\u307e\u308c\u305f\u30c4\u30fc\u30eb\u3067\u3001Web \u30b5\u30a4\u30c8\u304c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3084\u305d\u306e\u4ed6\u306e\u30aa\u30f3\u30e9\u30a4\u30f3 \u30c4\u30fc\u30eb\u306b\u7279\u5b9a\u306e\u8a73\u7d30\u3092\u7c21\u5358\u306b\u7406\u89e3\u3067\u304d\u308b\u65b9\u6cd5\u3067\u4f1d\u3048\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u88fd\u54c1\u540d\u3001\u30a4\u30d9\u30f3\u30c8\u306e\u65e5\u4ed8\u3001\u8a18\u4e8b\u306e\u8457\u8005\u306a\u3069\u3001Web \u30da\u30fc\u30b8\u4e0a\u306e\u901a\u5e38\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u7c21\u5358\u306a\u30e9\u30d9\u30eb (\u5c5e\u6027\u3068\u547c\u3070\u308c\u308b) \u3092\u76f4\u63a5\u8ffd\u52a0\u3059\u308b\u3053\u3068\u3067\u6a5f\u80fd\u3057\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXdYVCfNkudJxil4yGFKzEwFkJI0MJFINQ2wJ-l3AXT3xIFvBPuzUo52c9_lJ8ow3gHDFNeSr4hygOACqEDqPBoZGqxmtFg41zTs0EK5dtm6-gnQE8oGz-4n9TmIDu-8_VkEFhzY?key=c1dk0MEsmppElze_0BLJzVA3\" alt=\"\" title=\"\"><\/figure>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u30e9\u30d9\u30eb\u306f\u76ee\u306b\u898b\u3048\u306a\u3044\u30bf\u30b0\u306e\u3088\u3046\u306b\u6a5f\u80fd\u3057\u3001\u300c\u3053\u306e\u30c6\u30ad\u30b9\u30c8\u306f\u4fa1\u683c\u3067\u3059\u300d\u3084\u300c\u3053\u308c\u306f\u672c\u306e\u30bf\u30a4\u30c8\u30eb\u3067\u3059\u300d\u3068\u6a5f\u68b0\u306b\u4f1d\u3048\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u691c\u7d22\u7d50\u679c\u3067\u91cd\u8981\u306a\u60c5\u5831\u3092\u5f37\u8abf\u8868\u793a\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<p>\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf\u306f\u308f\u304b\u308a\u3084\u3059\u304f\u3001\u53e4\u3044 Web \u30b5\u30a4\u30c8\u3067\u3082\u6a5f\u80fd\u3057\u307e\u3059\u304c\u3001\u57fa\u76e4\u3068\u306a\u308b\u30b3\u30fc\u30c9\u304c\u4e71\u96d1\u306b\u306a\u3089\u306a\u3044\u3088\u3046\u306b\u3001\u307e\u305f\u30e9\u30d9\u30eb\u304c\u8aa4\u3063\u3066\u4f7f\u7528\u3055\u308c\u305f\u5834\u5408\u306b\u30a8\u30e9\u30fc\u304c\u767a\u751f\u3057\u306a\u3044\u3088\u3046\u306b\u3001\u614e\u91cd\u306b\u914d\u7f6e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u57fa\u672c\u7684\u306a\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u5fc5\u8981\u3068\u3059\u308b\u5c0f\u898f\u6a21\u306a\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3084\u30b5\u30a4\u30c8\u306b\u306f\u4fbf\u5229\u306a\u9078\u629e\u80a2\u3067\u3059\u304c\u3001\u5927\u898f\u6a21\u306a Web \u30b5\u30a4\u30c8\u3067\u306f\u3001\u30b3\u30fc\u30c9\u3092\u3088\u308a\u30af\u30ea\u30fc\u30f3\u3067\u7ba1\u7406\u3057\u3084\u3059\u3044\u4ed6\u306e\u65b9\u6cd5\u304c\u597d\u307e\u308c\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e3b\u306a\u9055\u3044: <strong>Shopify \u306e JSON-LD \u3068 Microdata \u30b9\u30ad\u30fc\u30de<\/strong><\/strong><\/h2>\n\n\n\n<p>Shopify \u30b9\u30c8\u30a2\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u5411\u3051\u306b\u6700\u9069\u5316\u3059\u308b\u5834\u5408\u3001JSON-LD \u3084 Microdata \u306a\u3069\u306e\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u5f62\u5f0f\u3092\u4f7f\u7528\u3059\u308b\u3068\u975e\u5e38\u306b\u52b9\u679c\u7684\u3067\u3059\u3002\u3069\u3061\u3089\u306e\u5f62\u5f0f\u3082\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c Web \u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3088\u308a\u3088\u304f\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u304c\u3001\u305d\u306e\u4ed5\u7d44\u307f\u306f\u7570\u306a\u308a\u307e\u3059\u3002JSON-LD \u3068 Microdata \u306e\u4e3b\u306a\u9055\u3044\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002Shopify \u30b9\u30c8\u30a2\u306b\u6700\u9069\u306a\u5f62\u5f0f\u3092\u6c7a\u5b9a\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">JSON-LD \u3068 Microdata \u3068\u306f\u4f55\u3067\u3059\u304b?<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>JSON-LD \u306f\u3001JavaScript \u69cb\u6587\u3092\u4f7f\u7528\u3057\u3066\u30c7\u30fc\u30bf\u3092\u69cb\u9020\u5316\u3059\u308b\u8efd\u91cf\u5f62\u5f0f\u3067\u3059\u3002\u8aad\u307f\u66f8\u304d\u304c\u7c21\u5358\u3067\u3001HTML \u30b3\u30fc\u30c9\u3092\u5909\u66f4\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u305b\u3093\u3002JSON-LD \u306f\u3001Google\u3001Yandex\u3001Bing \u306a\u3069\u306e\u4e3b\u8981\u306a\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u3066\u304a\u308a\u3001\u305d\u306e\u30b7\u30f3\u30d7\u30eb\u3055\u3068\u67d4\u8edf\u6027\u304b\u3089\u9ad8\u304f\u8a55\u4fa1\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li>Microdata \u306f\u3001HTML \u8981\u7d20\u306b\u30e1\u30bf\u30c7\u30fc\u30bf\u3092\u76f4\u63a5\u57cb\u3081\u8fbc\u3080 HTML \u4ed5\u69d8\u3067\u3059\u3002itemscope\u3001itemtype\u3001itemprop \u306a\u3069\u306e\u5c5e\u6027\u3092\u4f7f\u7528\u3057\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3057\u307e\u3059\u3002\u5358\u7d14\u306a\u9759\u7684\u30da\u30fc\u30b8\u3067\u306f\u7c21\u5358\u3067\u3059\u304c\u3001\u52d5\u7684\u306a Web \u30b5\u30a4\u30c8\u3084\u5927\u898f\u6a21\u306a Web \u30b5\u30a4\u30c8\u3067\u306f\u8907\u96d1\u306b\u306a\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Shopify\u306b\u304a\u3051\u308bJSON-LD\u3068\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf\u306e\u4e3b\u306a\u9055\u3044<\/h3>\n\n\n\n<p>JSON-LD \u3068 Microdata \u306e\u4e3b\u306a\u9055\u3044\u3092\u4ee5\u4e0b\u306b\u307e\u3068\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>\u7279\u5fb4<\/strong><\/td><td><strong>JSON-LD<\/strong><\/td><td><strong>\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf<\/strong><\/td><\/tr><tr><td>\u5b9f\u88c5<\/td><td>\u5225\u9014\u8ffd\u52a0 block in HTML. Does not alter the existing HTML structure.<\/td><td>itemscope\u3001itemtype\u3001itemprop \u306a\u3069\u306e\u5c5e\u6027\u3092\u4f7f\u7528\u3057\u3066 HTML \u8981\u7d20\u306b\u76f4\u63a5\u57cb\u3081\u8fbc\u307e\u308c\u307e\u3059\u3002<\/td><\/tr><tr><td>\u67d4\u8edf\u6027\u3068\u30e1\u30f3\u30c6\u30ca\u30f3\u30b9<\/td><td>\u67d4\u8edf\u6027\u304c\u9ad8\u304f\u3001\u66f4\u65b0\u3082\u7c21\u5358\u3067\u3059\u3002\u52d5\u7684\u3067\u5927\u898f\u6a21\u306a Web \u30b5\u30a4\u30c8\u306b\u9069\u3057\u3066\u3044\u307e\u3059\u3002<\/td><td>\u67d4\u8edf\u6027\u304c\u4f4e\u304f\u3001\u500b\u3005\u306e HTML \u5c5e\u6027\u3092\u7de8\u96c6\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u305f\u3081\u3001\u8907\u96d1\u306a\u30b5\u30a4\u30c8\u306e\u4fdd\u5b88\u304c\u96e3\u3057\u304f\u306a\u308a\u307e\u3059\u3002<\/td><\/tr><tr><td>\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u30b5\u30dd\u30fc\u30c8<\/td><td>\u30b7\u30f3\u30d7\u30eb\u3055\u3068\u62e1\u5f35\u6027\u306b\u3088\u308a\u3001Google \u3084\u305d\u306e\u4ed6\u306e\u4e3b\u8981\u306a\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u63a8\u5968\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/td><td>\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u3082\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u52d5\u7684\u306a\u74b0\u5883\u3067\u306f\u8907\u96d1\u306b\u306a\u308b\u305f\u3081\u3042\u307e\u308a\u597d\u307e\u308c\u307e\u305b\u3093\u3002<\/td><\/tr><tr><td>\u30e6\u30fc\u30b9\u30b1\u30fc\u30b9<\/td><td>\u52d5\u7684\u3067\u30b9\u30b1\u30fc\u30e9\u30d6\u30eb\u3001SEO \u306b\u6700\u9069\u5316\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u306b\u6700\u9069\u3067\u3059\u3002<\/td><td>\u5358\u7d14\u3067\u9759\u7684\u306a Web \u30da\u30fc\u30b8\u306b\u9069\u3057\u3066\u3044\u307e\u3059\u3002<\/td><\/tr><tr><td>\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3078\u306e\u5f71\u97ff<\/td><td>\u975e\u540c\u671f\u3067\u8aad\u307f\u8fbc\u3080\u3053\u3068\u304c\u3067\u304d\u308b\u305f\u3081\u3001\u30da\u30fc\u30b8\u306e\u8aad\u307f\u8fbc\u307f\u901f\u5ea6\u306b\u5f71\u97ff\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/td><td>\u30a4\u30f3\u30e9\u30a4\u30f3 \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306b\u3088\u308a\u30da\u30fc\u30b8\u306e\u8aad\u307f\u8fbc\u307f\u304c\u9045\u304f\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">JSON-LD\u3068\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf\u306e\u9078\u629e<\/h3>\n\n\n\n<p>Shopify \u30b9\u30c8\u30a2\u3067 JSON-LD \u3068 Microdata \u306e\u3069\u3061\u3089\u3092\u4f7f\u7528\u3059\u308b\u304b\u6c7a\u3081\u308b\u5834\u5408\u306f\u3001\u6b21\u306e\u70b9\u3092\u8003\u616e\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30b9\u30b1\u30fc\u30e9\u30d3\u30ea\u30c6\u30a3\u3068\u67d4\u8edf\u6027: \u30b9\u30c8\u30a2\u306b\u52d5\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3042\u308b\u5834\u5408\u3084\u3001\u983b\u7e41\u306b\u66f4\u65b0\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u5834\u5408\u306f\u3001JSON-LD \u304c\u9069\u3057\u3066\u3044\u307e\u3059\u3002HTML \u3092\u5909\u66f4\u305b\u305a\u306b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u7ba1\u7406\u3067\u304d\u308b\u305f\u3081\u3001\u62e1\u5f35\u3068\u4fdd\u5b88\u304c\u5bb9\u6613\u306b\u306a\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30b7\u30f3\u30d7\u30eb\u3055\u3068 SEO: JSON-LD \u306f\u4e00\u822c\u7684\u306b\u5b9f\u88c5\u304c\u7c21\u5358\u3067\u3001\u305d\u306e\u30b7\u30f3\u30d7\u30eb\u3055\u3068 SEO \u306e\u5229\u70b9\u304b\u3089 Google \u306b\u3088\u3063\u3066\u63a8\u5968\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u8aad\u307f\u66f8\u304d\u3082\u7c21\u5358\u306a\u306e\u3067\u3001\u958b\u767a\u8005\u306b\u3068\u3063\u3066\u3088\u308a\u4f7f\u3044\u3084\u3059\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u9759\u7684\u30b3\u30f3\u30c6\u30f3\u30c4: \u30b9\u30c8\u30a2\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u4e3b\u306b\u9759\u7684\u3067\u3001\u30b7\u30f3\u30d7\u30eb\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u597d\u3080\u5834\u5408\u306f\u3001\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf\u304c\u9069\u3057\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u3088\u308a\u5927\u898f\u6a21\u306a\u30b5\u30a4\u30c8\u3084\u8907\u96d1\u306a\u30b5\u30a4\u30c8\u3067\u306f\u6271\u3044\u306b\u304f\u304f\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Shopify \u304c\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u51e6\u7406\u3059\u308b\u65b9\u6cd5<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/storeseo.com\/ja\/blog\/how-to-implement-schema-markup-on-your-shopify-store-for-better-rankings-and-visibility\/\"><strong>SEO \u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7<\/strong><\/a> \u306f\u3001Google \u306a\u3069\u306e\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c Web \u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3088\u308a\u9069\u5207\u306b\u7406\u89e3\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002Shopify \u3067\u306f\u3001\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u30b9\u30c8\u30a2\u306e\u53ef\u8996\u6027\u3092\u9ad8\u3081\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316 (SEO) \u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002Shopify \u304c\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u51e6\u7406\u3059\u308b\u65b9\u6cd5\u3001\u305d\u306e\u30cd\u30a4\u30c6\u30a3\u30d6 \u30b5\u30dd\u30fc\u30c8\u3001\u5236\u9650\u3001JSON-LD \u3068 Microdata \u306e\u3069\u3061\u3089\u3092\u4f7f\u7528\u3059\u308b\u304b\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXcw8ngj1IDS5HYl8V7ZI0e1TmDcw10J4slVIoisRocQmASf1N7VAUvQfwrZKeTaJtpmzmEan5jHe8CDWGmFCFQgpxbf9yylmOlLIylv-UdlJRhjviKwgDmxnXMQOlo-lEJvjzmCkw?key=c1dk0MEsmppElze_0BLJzVA3\" alt=\"\" title=\"\"><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Shopify\u30c6\u30fc\u30de\u306e\u30cd\u30a4\u30c6\u30a3\u30d6\u30b9\u30ad\u30fc\u30de\u30b5\u30dd\u30fc\u30c8<\/h3>\n\n\n\n<p>Shopify \u30c6\u30fc\u30de\u306b\u306f\u3001\u57fa\u672c\u7684\u306a\u88fd\u54c1\u3084\u7d44\u7e54\u306e\u30b9\u30ad\u30fc\u30de\u306a\u3069\u3001\u3044\u304f\u3064\u304b\u306e\u7d44\u307f\u8fbc\u307f\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u304c\u4ed8\u5c5e\u3057\u3066\u3044\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u88fd\u54c1\u30da\u30fc\u30b8\u306b\u306f\u901a\u5e38\u3001\u88fd\u54c1\u540d\u3001\u4fa1\u683c\u3001URL \u306e\u30b9\u30ad\u30fc\u30de\u304c\u542b\u307e\u308c\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u3053\u306e\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u5236\u9650\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u304c\u591a\u304f\u3001\u88fd\u54c1\u306e\u8aac\u660e\u3084\u914d\u9001\u60c5\u5831\u306a\u3069\u3001\u5f37\u8abf\u3057\u305f\u3044\u8a73\u7d30\u304c\u3059\u3079\u3066\u542b\u307e\u308c\u3066\u3044\u306a\u3044\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>Shopify \u30c6\u30fc\u30de\u3067\u3088\u304f\u898b\u3089\u308c\u308b\u30b9\u30ad\u30fc\u30de \u30bf\u30a4\u30d7\u3092\u6b21\u306b\u793a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u88fd\u54c1\u30b9\u30ad\u30fc\u30de: \u500b\u3005\u306e\u88fd\u54c1\u306b\u95a2\u3059\u308b\u8a73\u7d30\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u7d44\u7e54\u30b9\u30ad\u30fc\u30de: \u30d3\u30b8\u30cd\u30b9\u306b\u95a2\u3059\u308b\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li>BreadcrumbList \u30b9\u30ad\u30fc\u30de: \u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u3092\u8868\u793a\u3057\u3066\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u3092\u652f\u63f4\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u30c7\u30d5\u30a9\u30eb\u30c8\u306eShopify\u30c6\u30fc\u30de\u306e\u5236\u9650<\/h3>\n\n\n\n<p>Shopify \u30c6\u30fc\u30de\u306b\u306f\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u304c\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u3088\u308a\u9ad8\u5ea6\u306a\u30b9\u30ad\u30fc\u30de \u30bf\u30a4\u30d7\u304c\u6b20\u3051\u3066\u3044\u308b\u3053\u3068\u304c\u3088\u304f\u3042\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u88fd\u54c1\u30b9\u30ad\u30fc\u30de\u306b\u306f\u3001Google Merchant \u30ea\u30b9\u30c8\u306b\u3068\u3063\u3066\u91cd\u8981\u306a\u914d\u9001\u306e\u8a73\u7d30\u3084\u8fd4\u54c1\u30dd\u30ea\u30b7\u30fc\u304c\u542b\u307e\u308c\u3066\u3044\u306a\u3044\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u9ad8\u5ea6\u306a\u30b9\u30ad\u30fc\u30de \u30bf\u30a4\u30d7\u3092\u8ffd\u52a0\u3059\u308b\u306b\u306f\u3001\u901a\u5e38\u3001Shopify \u30a2\u30d7\u30ea\u3092\u4f7f\u7528\u3059\u308b\u304b\u3001\u30c6\u30fc\u30de\u306e\u30b3\u30fc\u30c9\u3092\u624b\u52d5\u3067\u7de8\u96c6\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u30aa\u30d7\u30b7\u30e7\u30f3<\/h3>\n\n\n\n<p>Shopify \u3067\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u306e\u306f\u3001\u7279\u306b\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u7d4c\u9a13\u306e\u306a\u3044\u4eba\u306b\u3068\u3063\u3066\u306f\u96e3\u3057\u3044\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u6b21\u306e\u30aa\u30d7\u30b7\u30e7\u30f3\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u624b\u52d5\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0: \u30c6\u30fc\u30de\u306e liquid \u30d5\u30a1\u30a4\u30eb\u3092\u7de8\u96c6\u3059\u308b\u3053\u3068\u3067\u3001\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u624b\u52d5\u3067\u8ffd\u52a0\u307e\u305f\u306f\u5909\u66f4\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u306f\u3001JSON-LD \u3068 Shopify \u306e liquid \u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u8a00\u8a9e\u306e\u77e5\u8b58\u304c\u5fc5\u8981\u3067\u3059\u3002<\/li>\n\n\n\n<li>Shopify \u30a2\u30d7\u30ea: Shopify \u30a2\u30d7\u30ea \u30b9\u30c8\u30a2\u306b\u306f\u3001\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u81ea\u52d5\u7684\u306b\u751f\u6210\u3057\u3066\u7ba1\u7406\u3067\u304d\u308b\u30a2\u30d7\u30ea\u304c\u591a\u6570\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30a2\u30d7\u30ea\u3092\u4f7f\u7528\u3059\u308b\u3068\u30d7\u30ed\u30bb\u30b9\u304c\u7c21\u7d20\u5316\u3055\u308c\u307e\u3059\u304c\u3001\u8ffd\u52a0\u30b3\u30b9\u30c8\u304c\u767a\u751f\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">JSON-LD \u3068 Microdata \u306e\u3069\u3061\u3089\u3092\u4f7f\u7528\u3059\u308b\u304b<\/h3>\n\n\n\n<p>Shopify \u30b9\u30c8\u30a2\u306b\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u8ffd\u52a0\u3059\u308b\u5834\u5408\u3001JSON-LD \u3068 Microdata \u3068\u3044\u3046 2 \u3064\u306e\u4e3b\u306a\u30aa\u30d7\u30b7\u30e7\u30f3\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">JSON-LD<\/h3>\n\n\n\n<p>JSON-LD \u306f\u3001Shopify \u30b9\u30c8\u30a2\u306b\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u8ffd\u52a0\u3059\u308b\u305f\u3081\u306e\u63a8\u5968\u3055\u308c\u308b\u65b9\u6cd5\u3067\u3059\u3002\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092 HTML \u30b3\u30f3\u30c6\u30f3\u30c4\u304b\u3089\u5206\u96e2\u3057\u3066\u304a\u304f\u305f\u3081\u3001\u5b9f\u88c5\u3001\u4fdd\u5b88\u3001\u30c8\u30e9\u30d6\u30eb\u30b7\u30e5\u30fc\u30c6\u30a3\u30f3\u30b0\u304c\u7c21\u5358\u3067\u3059\u3002JSON-LD \u304c\u6700\u9069\u306a\u30b7\u30ca\u30ea\u30aa\u3092\u3044\u304f\u3064\u304b\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u52d5\u7684\u30c7\u30fc\u30bf: JSON-LD \u306f\u3001\u88fd\u54c1\u306e\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3084\u9867\u5ba2\u30ec\u30d3\u30e5\u30fc\u306a\u3069\u306e\u52d5\u7684\u30c7\u30fc\u30bf\u306e\u51e6\u7406\u306b\u6700\u9069\u3067\u3059\u3002HTML \u69cb\u9020\u3092\u5909\u66f4\u305b\u305a\u306b\u3001\u7c21\u5358\u306b\u60c5\u5831\u3092\u66f4\u65b0\u3057\u305f\u308a\u3001\u65b0\u3057\u3044\u60c5\u5831\u3092\u8ffd\u52a0\u3057\u305f\u308a\u3067\u304d\u307e\u3059\u3002<\/li>\n\n\n\n<li>Google \u306e\u8a2d\u5b9a: Google \u3067\u306f\u3001\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306b JSON-LD \u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3092\u5f37\u304f\u63a8\u5968\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30b9\u30c8\u30a2\u306e SEO \u3068 Google \u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3068\u306e\u4e92\u63db\u6027\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf<\/h3>\n\n\n\n<p>\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf\u306f\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u8ffd\u52a0\u3059\u308b\u3082\u3046 1 \u3064\u306e\u65b9\u6cd5\u3067\u3059\u304c\u3001Shopify \u306e\u3088\u3046\u306a\u6700\u65b0\u306e e \u30b3\u30de\u30fc\u30b9 \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u306f\u3042\u307e\u308a\u597d\u307e\u308c\u307e\u305b\u3093\u3002\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf\u304c\u307e\u3060\u4f7f\u7528\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u30b7\u30ca\u30ea\u30aa\u3092\u3044\u304f\u3064\u304b\u793a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30ec\u30ac\u30b7\u30fc\u30e6\u30fc\u30b9\u30b1\u30fc\u30b9: \u30a4\u30f3\u30e9\u30a4\u30f3 \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u5fc5\u8981\u3068\u3059\u308b\u53e4\u3044\u30b7\u30b9\u30c6\u30e0\u3084\u7279\u5b9a\u306e\u30a2\u30d7\u30ea\u304c\u3042\u308b\u5834\u5408\u3001\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf\u304c\u4f9d\u7136\u3068\u3057\u3066\u5f79\u7acb\u3064\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u7279\u5b9a\u306e\u30a2\u30d7\u30ea: \u4e00\u90e8\u306e\u30a2\u30d7\u30ea\u3067\u306f\u3001\u7d71\u5408\u306b\u30de\u30a4\u30af\u30ed\u30c7\u30fc\u30bf\u304c\u7279\u306b\u5fc5\u8981\u306b\u306a\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u3053\u308c\u306f\u3042\u307e\u308a\u4e00\u822c\u7684\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Shopify SEO \u306b\u306f\u3069\u3061\u3089\u304c\u9069\u3057\u3066\u3044\u307e\u3059\u304b?<\/strong><\/h2>\n\n\n\n<p>Shopify\u30b9\u30c8\u30a2\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u5411\u3051\u306b\u6700\u9069\u5316\u3059\u308b\u5834\u5408\u3001 <strong>\u69cb\u9020\u5316\u30c7\u30fc\u30bf<\/strong> \u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u5b9f\u88c5\u3059\u308b\u305f\u3081\u306e\u4e00\u822c\u7684\u306a\u65b9\u6cd5\u306f\u3001JSON-LD\u3068Microdata\u306e2\u3064\u3067\u3059\u3002Shopify SEO\u306b\u306fJSON-LD\u306e\u307b\u3046\u304c\u9069\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXfjL4dRgrB7Zsq18QQh3tsBrqu6HNG97epWlpEVEgK9B6Z6jFsbfqb_KbHHMNssJU6Ypipj39xlP9sQWr2kaL6axaOztxlRFY1sUARUAjeOEqv9v2CxURVYjDiKS5Sjkb2YkMwI?key=c1dk0MEsmppElze_0BLJzVA3\" alt=\"\" title=\"\"><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">JSON-LD\u304c\u52dd\u5229<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Google \u306e\u63a8\u5968\u4e8b\u9805\u306b\u6e96\u62e0: Google \u306f\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5b9f\u88c5\u306b Microdata \u3088\u308a\u3082 JSON-LD \u3092\u512a\u5148\u3057\u3066\u3044\u308b\u3053\u3068\u306f\u660e\u3089\u304b\u3067\u3059\u3002\u3053\u306e\u512a\u5148\u6027\u306f\u3001Google \u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3068\u30c4\u30fc\u30eb\u306b\u660e\u78ba\u306b\u8868\u308c\u3066\u304a\u308a\u3001JSON-LD \u306e\u4f8b\u3084\u30d9\u30b9\u30c8 \u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u304c\u3088\u304f\u7d39\u4ecb\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30e1\u30f3\u30c6\u30ca\u30f3\u30b9\u3068\u66f4\u65b0\u304c\u7c21\u5358: JSON-LD \u306f\u500b\u5225\u306e\u30b9\u30af\u30ea\u30d7\u30c8 \u30d6\u30ed\u30c3\u30af\u3092\u4f7f\u7528\u3059\u308b\u305f\u3081\u3001HTML \u30b3\u30fc\u30c9\u3092\u5909\u66f4\u305b\u305a\u306b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u8ffd\u52a0\u3001\u66f4\u65b0\u3001\u30c8\u30e9\u30d6\u30eb\u30b7\u30e5\u30fc\u30c6\u30a3\u30f3\u30b0\u3092\u7c21\u5358\u306b\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u30b7\u30f3\u30d7\u30eb\u3055\u306f\u3001\u958b\u767a\u8005\u306b\u3068\u3063\u3066\u3082\u30b9\u30c8\u30a2\u6240\u6709\u8005\u306b\u3068\u3063\u3066\u3082\u5927\u304d\u306a\u5229\u70b9\u3067\u3059\u3002<\/li>\n\n\n\n<li>\u52d5\u7684\u306a Shopify \u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u9023\u643a: JSON-LD \u306f\u3001Shopify \u30b9\u30c8\u30a2\u3067\u4e00\u822c\u7684\u306a\u30b7\u30f3\u30b0\u30eb\u30da\u30fc\u30b8 \u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3 (SPA) \u306a\u3069\u306e\u52d5\u7684\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u6700\u9069\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u5909\u66f4\u3055\u308c\u3066\u3082\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u6b63\u78ba\u6027\u304c\u7dad\u6301\u3055\u308c\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304b\u3089\u30a2\u30af\u30bb\u30b9\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u907f\u3051\u308b\u3079\u304d\u3088\u304f\u3042\u308b\u9593\u9055\u3044<\/strong><\/h2>\n\n\n\n<p>\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u5b9f\u88c5\u3059\u308b\u3068\u304d\u306f\u3001\u305d\u306e\u6709\u52b9\u6027\u3092\u59a8\u3052\u308b\u53ef\u80fd\u6027\u306e\u3042\u308b\u4e00\u822c\u7684\u306a\u9593\u9055\u3044\u3092\u907f\u3051\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>JSON-LD \u3068 Microdata \u3092\u6df7\u5728\u3055\u305b\u308b\u3068\u3001\u540c\u3058\u30a8\u30f3\u30c6\u30a3\u30c6\u30a3\u3092\u53c2\u7167\u3057\u305f\u5834\u5408\u306b\u7af6\u5408\u304c\u767a\u751f\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u305f\u3081\u3001\u4e00\u8cab\u3057\u3066 1 \u3064\u306e\u69cb\u6587\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002&nbsp;<\/li>\n\n\n\n<li>\u5197\u9577\u306a\u30b9\u30ad\u30fc\u30de\u3067\u30da\u30fc\u30b8\u3092\u30aa\u30fc\u30d0\u30fc\u30ed\u30fc\u30c9\u3059\u308b\u3068\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u6df7\u4e71\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u305f\u3081\u3001\u5404\u30da\u30fc\u30b8\u306b\u6700\u3082\u95a2\u9023\u6027\u306e\u9ad8\u3044\u30b9\u30ad\u30fc\u30de \u30bf\u30a4\u30d7\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u306b\u91cd\u70b9\u3092\u7f6e\u3044\u3066\u304f\u3060\u3055\u3044\u3002&nbsp;<\/li>\n\n\n\n<li>\u691c\u8a3c\u30c4\u30fc\u30eb\u3092\u7121\u8996\u3059\u308b\u3068\u3001 <a href=\"https:\/\/storeseo.com\/ja\/blog\/google-structured-data-testing-tool\/\"><strong>Google \u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8 \u30c6\u30b9\u30c8<\/strong><\/a> Schema.org Validator 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\u3092\u6700\u9069\u5316\u3059\u308b\u5f37\u529b\u306a\u65b9\u6cd5\u3067\u3059\u3002\u53ef\u8996\u6027\u3092\u9ad8\u3081\u3001\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u6539\u5584\u3057\u3001\u30ea\u30c3\u30c1 \u30b9\u30cb\u30da\u30c3\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u6a5f\u80fd\u304c\u3042\u308b\u305f\u3081\u3001\u898f\u6a21\u3092\u62e1\u5927\u3057\u3066\u6210\u529f\u3092\u76ee\u6307\u3059 e \u30b3\u30de\u30fc\u30b9 \u30d3\u30b8\u30cd\u30b9\u306b\u306f\u6b20\u304b\u305b\u306a\u3044\u3082\u306e\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u4f7f\u3044\u3084\u3059\u3055\u306e\u305f\u3081\u306b Shopify \u30a2\u30d7\u30ea\u3092\u4f7f\u7528\u3059\u308b\u5834\u5408\u3084\u3001\u5236\u5fa1\u306e\u305f\u3081\u306b\u624b\u52d5\u3067\u5b9f\u88c5\u3059\u308b\u5834\u5408\u3001\u305d\u306e\u30e1\u30ea\u30c3\u30c8\u3092\u6700\u5927\u9650\u306b\u5f15\u304d\u51fa\u3059\u306b\u306f\u3001JSON-LD \u304c\u30b9\u30c8\u30a2\u306b\u6b63\u3057\u304f\u7d71\u5408\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>JSON-LD\u306e\u5b9f\u88c5\u304c\u52b9\u679c\u7684\u3067\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u6e96\u62e0\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u306b\u306f\u3001\u30b9\u30ad\u30fc\u30de\u3092\u5b9a\u671f\u7684\u306b\u76e3\u67fb\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u6b21\u306e\u3088\u3046\u306a\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3067\u304d\u307e\u3059\u3002 <strong><a href=\"https:\/\/apps.shopify.com\/storeseo\" target=\"_blank\" rel=\"noreferrer noopener\">\u30b9\u30c8\u30a2SEO <\/a><\/strong>\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u7c21\u7d20\u5316\u3057\u307e\u3059\u3002StoreSEO \u306f\u3001\u30b9\u30ad\u30fc\u30de \u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306e\u751f\u6210\u3068\u6700\u9069\u5316\u3092\u542b\u3080\u5305\u62ec\u7684\u306a SEO \u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3057\u3001e \u30b3\u30de\u30fc\u30b9\u5e02\u5834\u3067\u306e\u7af6\u4e89\u529b\u306e\u7dad\u6301\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Shopify \u30b9\u30c8\u30a2\u306e JSON-LD \u3068 Microdata \u306e\u4e3b\u306a\u9055\u3044\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306e\u5305\u62ec\u7684\u306a\u30ac\u30a4\u30c9\u3067\u3059\u3002\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c Web \u30b5\u30a4\u30c8\u3092\u3088\u308a\u3088\u304f\u7406\u89e3\u3067\u304d\u308b\u3088\u3046\u306b\u652f\u63f4\u3057\u307e\u3059\u3002 <\/p>","protected":false},"author":27,"featured_media":10880,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","inline_featured_image":false,"_eb_data_table":"","footnotes":""},"categories":[49,50],"tags":[305,1004,70],"class_list":["post-10879","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-shopify-guide","category-ecommerce","tag-json-ld","tag-microdata","tag-shopify"],"nelio_content":{"autoShareEndMode":"never","automationSources":{"useCustomSentences":false,"customSentences":[]},"efiAlt":"","efiUrl":"","followers":[27],"highlights":[],"isAutoShareEnabled":false,"networkImageIds":[],"permalinkQueryArgs":[],"series":[],"suggestedReferences":[]},"_links":{"self":[{"href":"https:\/\/storeseo.com\/ja\/wp-json\/wp\/v2\/posts\/10879","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/storeseo.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/storeseo.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/storeseo.com\/ja\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/storeseo.com\/ja\/wp-json\/wp\/v2\/comments?post=10879"}],"version-history":[{"count":9,"href":"https:\/\/storeseo.com\/ja\/wp-json\/wp\/v2\/posts\/10879\/revisions"}],"predecessor-version":[{"id":10892,"href":"https:\/\/storeseo.com\/ja\/wp-json\/wp\/v2\/posts\/10879\/revisions\/10892"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/storeseo.com\/ja\/wp-json\/wp\/v2\/media\/10880"}],"wp:attachment":[{"href":"https:\/\/storeseo.com\/ja\/wp-json\/wp\/v2\/media?parent=10879"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/storeseo.com\/ja\/wp-json\/wp\/v2\/categories?post=10879"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/storeseo.com\/ja\/wp-json\/wp\/v2\/tags?post=10879"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}