Een snelle handleiding voor StoreSEO's door AI aangestuurde Shopify Image Optimizer

Wist u dat beeldoptimalisatie een belangrijk onderdeel is van Shopify SEO-strategie? Het optimaliseren van de afbeeldingen van honderden of duizenden producten is een cruciale stap in het beheer van uw winkel. Maar nu vraagt u zich misschien af: hoe optimaliseert u afbeeldingen in de eerste plaats? Welke Shopify-app voor het optimaliseren van afbeeldingen moet u gebruiken? Wat zijn veelvoorkomende fouten bij het optimaliseren van afbeeldingen die u moet vermijden? Nadat u deze blog hebt gelezen, vindt u de antwoorden op deze veelvoorkomende vragen. We laten u ook zien hoe de door AI aangestuurde StoreSEO-app het optimaliseren van afbeeldingen supereenvoudig maakt voor Shopify-gebruikers.

In this blog, we will provide you with a comprehensive guide to show how image optimization works on Shopify. Furthermore, we will present some expert tips that will come in very handy. So, let us get started!

Why Optimize Shopify Images: Key SEO Benefits of the Practice

Before proceeding, let us find out more about the reasons to optimize your Shopify store’s images in the first place. Using unoptimized images can slow down your eCommerce store due to large sizes. So, potential customers will face issues like slow loading speed when browsing your shop. Good speed is a key user-centric performance metric. Therefore, optimizing your store’s images can have a very positive impact on your shop’s speed and its SEO performance. 

Also, optimized images have a higher chance to appear on the Search Engine Results Page (SERP), which is the first page shown to a searcher for a query. Besides, your store’s images will have a greater chance to rank in image searches with proper optimization. As a result, image optimization is essential for Shopify stores due to their large number of images.

How to Use StoreSEO’s Shopify Image Optimizer 

Now that you know more about the importance of image optimization, let us show you how to do it on Shopify. To do this, we will be using WinkelSEO, a feature-packed Shopify SEO app that comes with several useful features including Shopify image optimizer. Follow these steps to learn how to optimize your images using this powerful app:

Step 1: Pick & Activate an Image Optimizer Addon

StoreSEO offers several add-ons voor beeldoptimalisatie to choose from. So first, we need to pick a suitable addon and activate it on our Shopify store. To do this, install the StoreSEO app on your shop and open it. 

Next, navigate to the ‘Abonnementsplannen’ tab in the left side panel. Choose one plan from the available options. In the following screen, you will be able to pick from multiple image optimizer addons. Choose your desired addon and click on the ‘Uitchecken’ button to proceed with the purchase.

You can increase the limit of your existing image optimizer plan anytime you want. Go to the ‘Beeldoptimalisatie’ tab in the left side panel. Then, click on the ‘Increase Limit’ button on the top right. Now, you can select any addon you like to increase the limit of the image optimizer.

Step 2: Adjust Image Optimizer Settings

Now, we need to adjust the image optimizer settings according to our preferences. StoreSEO has a dedicated section for this under the ‘Instellingen’ tab. Go to this tab and click on the ‘Beeldoptimalisatie' optie. 

Now, you will have multiple settings like Automatische beeldoptimalisatie, Image Compression Settings En Advanced Image Resizer. Once you have set these according to your requirements, StoreSEO will optimize images based on your selected settings.

Step 3: Optimize Images in the ‘Image Optimizer’ Tab

Time to witness the StoreSEO’s Shopify image optimizer in action! Navigate to the ‘Beeldoptimalisatie‘ tab in the left side panel. Now, you will find the list of all the images used in your store. 

Klik op de 'Optimaliseren’ button on the right side of any image that you want. StoreSEO will take a little time to optimize the image for you. You can also select multiple images to optimize them together if needed.

For any optimized image, you can click on the ‘Vergelijken’ button on the right side to check its previous and newly optimized versions side by side. Furthermore, you get to re-optimize the image by changing the compression settings or resizing it. StoreSEO also lets you restore to the original version of the image anytime you want with a simple click.

Expert Shopify Image Optimization Tips

We are confident that now you will be able to easily optimize your Shopify store’s images using StoreSEO. That being said, remembering a few expert tips can help you build a well-rounded strategy. So, check out these quick tips to make your Shopify image optimization process even more flawless.

Tip 1: Utilize Unique Product Images

Use images with good quality, style and design approach. Utilize images taken from different angles for your product images. The images should ideally cover all the angles that your customers are looking for. This will vary depending on the products. For example, the angles for a car’s images will not be the same for the images of a jacket. Once you have selected appropriate, unique images, resize them to optimal image size for Shopify. The image size plays a major role in Shopify product image optimization.

Tip 2: Use Correct Image Names

Make sure that the image names used in your store are concise, descriptive and refer to the product directly. For the best result, use keyword-rich image names. Also, if you place too many keywords at close proximity without relevance, it will lead to SEO issues like keyword stuffing. Keep in mind that the search engines will crawl the image names containing the keywords along with your webpage content.

Tip 3: Optimize the Alt Text of the Images

Optimizing the alt text of the image is just as important as optimizing the image itself. So, do trefwoordonderzoek to find and place impactful keywords in the alt text. Avoid keyword stuffing and make sure to input the appropriate alt text for all images.

Naar optimize image alt text using StoreSEO, navigeer naar de 'Generator voor alternatieve tekst van afbeeldingen’ tab in the left side panel after opening the app. Then, hit the ‘Genereren’ button on the right side of any image you want under the ‘Actie’ section. Now, click on the ‘Genereren met AI’ button and StoreSEO will generate the alt text instantly. If needed, you can also re-generate the alt text or revert back to the original.

Tip 4: Use Auto Image Optimization

If you use auto image optimization, you do not have to spend hours manually optimizing each and every image on your store. So, use an app or tool that offers this useful feature.

StoreSEO offers the ‘Automatische beeldoptimalisatie’ feature as well. To enable it, go to the ‘Instellingen’ tab in the left side panel after opening the app. Next, navigate to the ‘Beeldoptimalisatie’ option. Now, click on the ‘Aanzetten' knop onder de 'Automatische beeldoptimalisatie’ section to enable the feature. StoreSEO will then conduct auto image optimization based on your selected image optimizer settings.

Tip 5: Test the Images Used in Your Store

Testing the performance of the active images in your store is one of the SEO best practices. So, experiment with the number of product images on each page. Also, find out the ideal number of product listings in category pages through continuous testing. Test the image angles preferred by your target customers as well. Every business is unique. So find out the best approach through rigorous testing.

StoreSEO: Your Go-to Shopify SEO App

StoreSEO is an all-in-one Shopify SEO app that offers several features to make Shopify SEO faster and easier for you. From AI Content & Shopify Image Optimizer to Local SEO, On-Site Optimization and more, this app has everything you need to boost your shop’s SEO results.

Want to give the app a test drive? Installeer StoreSEO from the Shopify App Store. And the great news is that you can now grab exclusive discounts on the app. Use StoreSEO to prepare your shop for the upcoming Halloween and Black Friday seasons. With its diverse and powerful functionalities, managing your Shopify SEO strategy will be as smooth as butter!

Instantly Optimize Your Shopify Store’s Images with StoreSEO

StoreSEO’s AI-powered Shopify image optimizer is a lifesaver for Shopify users. With this powerful feature, you can instantly optimize your store’s images according to your selected settings. Thanks to Auto Image Optimization and other functionalities, you get to save more time during the optimization process.

Use StoreSEO to save your valuable time and focus on other business activities that require your attention. With its versatile features like Image Optimizer, AI-inhoudsoptimalisatie, On-Site Optimization, Image Alt Text Generator, Local SEO and more, Shopify SEO is faster than ever.

Mis het laatste Shopify-nieuws en de laatste trends niet. Abonneer u op onze blogs to stay updated. Cheers to a more hassle-free Shopify SEO experience!

Frequently Asked Questions (FAQs) About Shopify Image Optimization

Still have questions? Do not worry. We have compiled a few common questions about Shopify image optimization that often get asked. So, go through these FAQs and their answers for a clearer idea.

1. What are some of the main benefits of image optimization on Shopify stores?

Optimizing the images used in your Shopify store contributes to the speed and performance of your shop. As a result, it has a positive impact on your store’s SEO and the customers’ experience. Besides, you get to increase the chance of appearing in SERPs and in image searches by optimizing your shop’s images.

2. How to optimize image alt text on Shopify using StoreSEO?

To optimize image alt text with StoreSEO, go to the ‘Generator voor alternatieve tekst van afbeeldingen’ tab in the left side panel after opening the app. Next, click on the ‘Genereren’ button in the right side of your desired image under the ‘Actie’ section. Now, click on the ‘Genereren met AI’ button and StoreSEO will instantly generate the alt text for the image. You can also re-generate or revert back to the original alt text if needed.

3. What are some common Shopify image optimization mistakes to avoid?

We often find many common mistakes when it comes to Shopify image optimization. Being aware of these mistakes and taking steps accordingly can save you from a lot of headaches in the long run. Here are a few of them to stay clear of:

• Not using descriptive names for the images
• Uploading images with the wrong sizes (too large or too small)
• Not optimizing the image alt text
• Having inconsistency in image sizes
• Using non-supported image formats
• Not focusing on image compression
• Not prioritizing Shopify mobile image optimization

4. What are the various image compression types available on StoreSEO?

StoreSEO Image Optimizer comes with multiple image compression types. Here is the list of all the types:

• None: No compression will be performed on the image during optimization
• Lossless: Significant reduction in size with minimal sacrifice to image quality
• Balanced: Moderate reduction size with zero sacrifice to image quality
• Verliesgevend: High reduction in size at the expense of image quality

Select the option that suits your goals. Remember to click on the ‘Redden’ button afterwards.

5. How to bulk optimize image alt text on Shopify?

Using bulk optimization for your image alt text can save you a lot of time and effort. To do this using StoreSEO, open the app and go to the ‘Instellingen’ tab in the left side panel. Next, navigate to the ‘Bulk SEO-optimalisatie’ option. Here, choose a template for your image alt text. Add the product title, product description, product type, product vendor, shop name and focus keyword to this template as you want. Click on the ‘Update'-knop als u klaar bent. 

You then get to choose whether you want to implement this bulk optimization for just non-optimized or all products. Select your preferred option and hit the ‘Confirm!’ button. StoreSEO will then start the bulk image alt text optimization process.