{"id":1595,"date":"2022-04-18T23:00:00","date_gmt":"2022-04-18T23:00:00","guid":{"rendered":"https:\/\/storeseo.com\/?p=1595"},"modified":"2022-04-11T18:01:13","modified_gmt":"2022-04-11T18:01:13","slug":"create-site-structure-for-shopify-store","status":"publish","type":"post","link":"https:\/\/storeseo.com\/zh\/create-site-structure-for-shopify-store\/","title":{"rendered":"\u5982\u4f55\u4e3a\u4f60\u7684 Shopify \u5546\u5e97\u521b\u5efa\u7f51\u7ad9\u7ed3\u6784"},"content":{"rendered":"<p>\u4e00\u65e6\u4f60\u51b3\u5b9a\u901a\u8fc7 Shopify \u5546\u5e97\u5f00\u5c55\u7ebf\u4e0a\u4e1a\u52a1\uff0c\u4f60\u5c06\u9700\u8981\u4e00\u4e2a <a href=\"https:\/\/help.shopify.com\/en\/manual\/promoting-marketing\/seo\/optimize-site\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u7f51\u7ad9\u7ed3\u6784<\/strong><\/a>\u3002\u7279\u522b\u662f\uff0c\u5982\u679c\u4f60\u60f3\u8ba9\u4f60\u7684\u5546\u5e97\u5728\u641c\u7d22\u9875\u9762\u4e0a\u6392\u540d\u9760\u524d\uff0c\u90a3\u4e48\u4f60\u5c31\u4e0d\u5e94\u8be5\u5ffd\u89c6\u7f51\u7ad9\u7ed3\u6784\u5bf9 SEO \u7684\u91cd\u8981\u6027\u3002\u8ba9\u6211\u4eec\u5728\u4e0b\u9762\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\u3002<\/p>\n\n\n\n<!--more-->\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/04\/How-To-Create-A-Site-Structure-For-Your-Shopify-Store.png\" alt=\"site structure\" class=\"wp-image-1596\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/04\/How-To-Create-A-Site-Structure-For-Your-Shopify-Store.png 1280w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/04\/How-To-Create-A-Site-Structure-For-Your-Shopify-Store-300x169.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/04\/How-To-Create-A-Site-Structure-For-Your-Shopify-Store-1024x576.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/04\/How-To-Create-A-Site-Structure-For-Your-Shopify-Store-768x432.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/04\/How-To-Create-A-Site-Structure-For-Your-Shopify-Store-360x203.png 360w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/figure><\/div>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u4f7f\u7528 WordPress \u7f51\u7ad9\u3001Shopify \u5546\u5e97\u3001Wix \u7f51\u7ad9\u7b49\u542f\u52a8\u60a8\u7684\u5728\u7ebf\u4e1a\u52a1\u3002\u5176\u4e2d\uff0c <a href=\"https:\/\/www.shopify.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Shopify<\/strong><\/a> \u662f\u6700\u7528\u6237\u53cb\u597d\u7684\u5e73\u53f0\uff0c\u65e0\u9700\u7f16\u7801\u5373\u53ef\u4ece\u5934\u5f00\u59cb\u521b\u5efa\u5728\u7ebf\u5546\u5e97\u3002\u6b64\u5916\uff0c\u60a8\u8fd8\u53ef\u4ee5\u8f7b\u677e\u4e3a Shopify \u5546\u5e97\u521b\u5efa\u7f51\u7ad9\u7ed3\u6784\u3002&nbsp;<\/p>\n\n\n\n<p>\u5982\u679c\u4f60\u662f\u7b2c\u4e00\u6b21\u4f7f\u7528 Shopify\uff0c\u8bf7\u67e5\u770b\u5982\u4f55\u521b\u5efa\u81ea\u5df1\u7684 <a href=\"https:\/\/storeseo.com\/zh\/blog\/how-to-build-a-shopify-store\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u4ece\u96f6\u5f00\u59cb\u7684 Shopify \u5546\u5e97<\/strong><\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>SEO \u7684\u7f51\u7ad9\u7ed3\u6784\uff1a\u5bf9\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u610f\u5473\u7740\u4ec0\u4e48\uff1f<\/strong><\/h2>\n\n\n\n<p>\u8ba9\u6211\u4eec\u4ece\u57fa\u7840\u5f00\u59cb\u3002\u7f51\u7ad9\u7ed3\u6784\u4ee3\u8868\u4ec0\u4e48\uff1f\u7f51\u7ad9\u7ed3\u6784\u63cf\u8ff0\u4e86\u4fe1\u606f\u5728\u7f51\u7ad9\u4e0a\u7684\u5448\u73b0\u65b9\u5f0f\u3001\u8bbe\u8ba1\u65b9\u5f0f\u4ee5\u53ca\u9875\u9762\u4e4b\u95f4\u7684\u76f8\u4e92\u5173\u7cfb\u3002\u5bf9\u4e8e<strong> \u6539\u5584\u4f60\u7684 Shopify \u5546\u5e97 SEO\uff0c<\/strong> \u56e0\u4e3a\u50cf\u8c37\u6b4c\u8fd9\u6837\u7684\u641c\u7d22\u5f15\u64ce\u9700\u8981\u5b83\u6765\u627e\u5230\u6700\u91cd\u8981\u7684\u5185\u5bb9\u6240\u5728\u7684\u4f4d\u7f6e\u3002 <\/p>\n\n\n\n<p>\u6362\u53e5\u8bdd\u8bf4\uff0c\u60a8\u7684\u7f51\u7ad9\u7ed3\u6784\u4f1a\u544a\u8bc9\u641c\u7d22\u5f15\u64ce\u60a8\u7684\u7f51\u7ad9\u662f\u5173\u4e8e\u4ec0\u4e48\u7684\u3001\u76f8\u5173\u5185\u5bb9\u4f4d\u4e8e\u4f55\u5904\uff0c\u4ece\u800c\u5e2e\u52a9\u60a8\u7684\u5546\u5e97\u66f4\u5bb9\u6613\u88ab\u770b\u5230\u3002 <\/p>\n\n\n\n<p>\u9664\u6b64\u4e4b\u5916\uff0c\u7f51\u7ad9\u7ed3\u6784\u5bf9\u4e8e\u964d\u4f4e\u7f51\u7ad9\u8df3\u51fa\u7387\u4e5f\u5f88\u91cd\u8981\u3002 <strong>\u7f51\u7ad9\u7ed3\u6784\u4e0d\u4f73<\/strong> \u662f\u7f51\u7ad9\u8bbf\u95ee\u8005\u79bb\u5f00\u7684\u6700\u5e38\u89c1\u539f\u56e0\u4e4b\u4e00\u3002\u975e\u54cd\u5e94\u5f0f\u8bbe\u8ba1\u5bfc\u81f4 73.1% \u7684\u7528\u6237\u79bb\u5f00\u7f51\u7ad9\uff0c\u5e76\u4e14 <a href=\"https:\/\/www.goodfirms.co\/resources\/web-design-research-small-business\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u5185\u5bb9\u7ed3\u6784\u4e0d\u826f\u5bfc\u81f4 34.6 %<\/strong><\/a>. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e3a Shopify \u5546\u5e97\u521b\u5efa\u7f51\u7ad9\u7ed3\u6784\u7684 3 \u5927\u4f18\u52bf<\/strong><\/h2>\n\n\n\n<p>\u73b0\u5728\uff0c\u60a8\u5df2\u7ecf\u6e05\u695a\u5730\u4e86\u89e3\u4e86\u7f51\u7ad9\u7ed3\u6784\u7684\u542b\u4e49\u3002\u73b0\u5728\u8ba9\u6211\u4eec\u6765\u770b\u770b\u4e3a\u4ec0\u4e48\u60a8\u5e94\u8be5\u4e3a Shopify \u5546\u5e97\u521b\u5efa\u7f51\u7ad9\u7ed3\u6784\u3002\u4ee5\u4e0b\u662f\u60a8\u5c06\u83b7\u5f97\u7684\u4e3b\u8981\u597d\u5904\uff1a&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ud83d\udccc\u6539\u5584\u60a8\u7684 Shopify \u5546\u5e97\u7528\u6237\u4f53\u9a8c<\/strong><\/h3>\n\n\n\n<p>\u521b\u5efa\u7f51\u7ad9\u7ed3\u6784\u4e5f\u4f1a\u6539\u5584\u60a8\u7684\u7f51\u7ad9\u4f53\u9a8c (UX)\u3002 <a href=\"https:\/\/s3.amazonaws.com\/coach-courses-us\/public\/theuxschool\/uploads\/The_Trillion_Dollar_UX_Problem.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u5927\u591a\u6570\u7f51\u7edc\u6d88\u8d39\u8005<\/strong><\/a> \u4e0d\u8981\u5728\u4f53\u9a8c\u4e0d\u597d\u540e\u518d\u6b21\u8bbf\u95ee\u8be5\u7f51\u7ad9\u3002\u4f7f\u7528\u76f4\u89c2\u7684\u7f51\u7ad9\u5c06\u4f7f\u60a8\u7684\u53d7\u4f17\u80fd\u591f\u65e0\u7f1d\u5730\u4f53\u9a8c\u60a8\u7684\u54c1\u724c\uff0c\u800c\u4e0d\u4f1a\u611f\u5230\u6cae\u4e27\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ud83d\udccc \u5e2e\u52a9\u83b7\u5f97\u66f4\u9ad8\u7684 SEO \u5206\u6570<\/strong><\/h3>\n\n\n\n<p>\u5982\u679c\u60a8\u7684 Shopify \u5546\u5e97\u62e5\u6709\u5b8c\u5584\u7684\u7f51\u7ad9\u7ed3\u6784\uff0c\u90a3\u4e48\u60a8\u7684\u7f51\u7ad9\u5bf9\u5ba2\u6237\u6765\u8bf4\u5c06\u975e\u5e38\u6709\u7528\u3002\u60a8\u83b7\u5f97\u7684\u5ba2\u6237\u53c2\u4e0e\u5ea6\u8d8a\u9ad8\uff0c\u641c\u7d22\u5f15\u64ce\u5c31\u4f1a\u8d8a\u591a\u5730 <strong>\u5c06\u60a8\u7684\u7f51\u7ad9\u6807\u8bb0\u4e3a\u6709\u7528<\/strong>l \u4ee3\u8868\u7236\u4eb2\u3002\u56e0\u6b64\uff0c <a href=\"https:\/\/smallseotools.com\/website-seo-score-checker\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>SEO \u5206\u6570<\/strong><\/a> \u4f1a\u6709\u6240\u6539\u5584\u3002\u540c\u6837\uff0c\u6839\u636e\u5728\u7ebf\u5546\u5e97\u7ed3\u6784\u3001\u94fe\u63a5\u3001\u6807\u7b7e\u3001\u7c7b\u522b\u7b49\uff0c\u641c\u7d22\u5f15\u64ce\u4f1a\u5c06\u7f51\u7ad9\u6807\u8bb0\u4e3a\u6700\u6709\u5229\u4e8e SEO\uff0c\u5e76\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u5c06\u5176\u6392\u540d\u66f4\u9ad8\u3002&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ud83d\udccc \u652f\u6301\u5904\u7406\u5173\u952e\u8bcd\u8695\u98df&nbsp;<\/strong><\/h3>\n\n\n\n<p>\u9884\u9632 <a href=\"https:\/\/neilpatel.com\/blog\/keyword-cannibalization\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u5173\u952e\u8bcd\u8695\u98df<\/strong><\/a> \u6709\u76ee\u7684\u7684\u7f51\u7ad9\u7ed3\u6784\u4f1a\u66f4\u5bb9\u6613\u3002\u5982\u679c\u4f60\u7684\u7f51\u7ad9\u6709\u591a\u4e2a\u9875\u9762\u9488\u5bf9\u540c\u4e00\u4e2a\u641c\u7d22\u67e5\u8be2\u8fdb\u884c\u4f18\u5316\uff0c\u90a3\u4e48\u4f60\u5b9e\u9645\u4e0a\u662f\u5728\u4e0e\u81ea\u5df1\u7ade\u4e89\u2014\u2014\u8fd9\u4f1a\u964d\u4f4e\u4f60\u6240\u6709\u9875\u9762\u7684\u6392\u540d\u3002\u8fd9\u88ab\u79f0\u4e3a <strong>\u5173\u952e\u8bcd\u8695\u98df<\/strong>\u8fd9\u6837\uff0c\u7c7b\u4f3c\u7684\u5185\u5bb9\u5c31\u4f1a\u88ab\u533a\u5206\u5f00\u6765\u5e76\u76f8\u4e92\u7ec4\u7ec7\uff0c\u8ba9\u7528\u6237\u548c\u722c\u866b\u77e5\u9053\u6bcf\u7bc7\u5185\u5bb9\u7684\u76ee\u7684\u662f\u4ec0\u4e48\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e86\u89e3 Shopify \u5546\u5e97\u7684\u7406\u60f3\u7f51\u7ad9\u7ed3\u6784<\/strong><\/h2>\n\n\n\n<p>\u5728\u4e3a\u60a8\u81ea\u5df1\u7684 Shopify \u5546\u5e97\u521b\u5efa\u7f51\u7ad9\u7ed3\u6784\u4e4b\u524d\uff0c\u60a8\u9700\u8981\u68c0\u67e5\u54ea\u4e9b\u5143\u7d20\u88ab\u89c6\u4e3a\u7f51\u7ad9\u7ed3\u6784\u7684\u57fa\u7840\u3002\u6211\u4eec\u7cbe\u5fc3\u6311\u9009\u4e86\u5b8c\u5584\u7684\u7f51\u7ad9\u7ed3\u6784\u7684\u57fa\u672c\u5143\u7d20\u3002\u770b\u770b\u4e00\u4e2a\u7ec4\u7ec7\u826f\u597d\u7684\u7f51\u7ad9\u5982\u4f55\u770b\u8d77\u6765\u50cf\u4e00\u4e2a\u5177\u6709\u591a\u4e2a\u5c42\u6b21\u7684\u91d1\u5b57\u5854\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u4e3b\u9875<\/li><li>\u7c7b\u522b<\/li><li>\u5b50\u7c7b\u522b\uff08\u53ea\u6709\u60a8\u62e5\u6709\u5927\u578b\u7f51\u7ad9\uff09<\/li><li>&nbsp;\u5355\u72ec\u7684\u9875\u9762\u548c\u5e16\u5b50<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/5ZXRpnEvpR4YBN8j5c08scpwgYW_kknqF7UwO-aQCCuclvBwasIWJ0UaWOts0D9WGBEb4rp7iDUQ339N0tYV2u6cJNRDmIWwzyHAjDE2biFw0ntTe88WYU8EmvSK-z99NRtO_mKK\" alt=\"site structure\" title=\"\"><figcaption>\u6765\u6e90\uff1ahubspot<\/figcaption><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u7ec8\u6781\u6307\u5357\uff1a\u4f18\u5316\u641c\u7d22\u5f15\u64ce\u7684\u7f51\u7ad9\u7ed3\u6784<\/strong><\/h2>\n\n\n\n<p>\u65f6\u95f4 <strong>\u4f18\u5316\u7f51\u7ad9\u7ed3\u6784<\/strong> \u4e3a\u60a8\u7684 Shopify \u5546\u5e97\u521b\u5efa\u6b64\u6307\u5357\u3002\u672c\u6307\u5357\u7684\u521b\u5efa\u65b9\u5f0f\u4f7f\u4efb\u4f55\u521d\u7ea7 Shopify \u5546\u5e97\u6240\u6709\u8005\u90fd\u53ef\u4ee5\u8f7b\u677e\u521b\u5efa\u3002\u6b64\u5916\uff0c\u672c\u6307\u5357\u5c06\u5e2e\u52a9\u60a8\u9488\u5bf9\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u60a8\u7684 Shopify \u7f51\u7ad9\u7ed3\u6784\u3002 <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u6b65\u9aa4 1\uff1a\u4e3a Shopify \u5546\u5e97\u521b\u5efa\u6d41\u7545\u7684\u5bfc\u822a&nbsp;<\/strong><\/h3>\n\n\n\n<p>\u521b\u5efa\u7f51\u7ad9\u7ed3\u6784\u7684\u7b2c\u4e00\u6b65\u662f\u4e3a\u5ba2\u6237\u6784\u5efa\u6d41\u7545\u7684\u5bfc\u822a\u3002\u8fd9\u5c06\u5e2e\u52a9\u60a8 <strong>\u4ee3\u8868\u60a8\u7684 Shopify \u5546\u5e97 <\/strong>\u4ee5\u66f4\u52a0\u7528\u6237\u53cb\u597d\u7684\u65b9\u5f0f\u3002\u540c\u65f6\uff0c\u6709\u52a9\u4e8e\u5728 SEO \u4f18\u5316\u4e2d\u83b7\u5f97\u66f4\u9ad8\u7684\u5206\u6570\u3002 <\/p>\n\n\n\n<div class=\"wp-block-group has-black-color has-text-color has-background\" style=\"background-color:#97e6bd\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-text-align-center\">\u4e3a\u4e86\u4f18\u5316\u4f60\u7684\u7f51\u7ad9\u5bfc\u822a\uff0c\u8bf7\u7262\u8bb0\u4ee5\u4e0b\u51e0\u70b9\u5efa\u8bae\uff1a\ud83d\udc47<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group has-background\" style=\"background-color:#e3f8f0\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p>\ud83d\udca1 \u6240\u6709\u83dc\u5355\u6807\u9898\u90fd\u5e94\u8be5\u6709\u610f\u4e49\u5e76\u4e0e\u5b83\u4eec\u91cd\u5b9a\u5411\u5230\u7684\u5185\u5bb9\u4fdd\u6301\u4e00\u81f4\u3002<\/p>\n\n\n\n<p>\ud83d\udca1 \u83dc\u5355\u9879\u5e94\u6309\u53cd\u6620\u5176\u76f8\u4e92\u5173\u7cfb\u7684\u987a\u5e8f\u5448\u73b0\u3002&#039;<\/p>\n\n\n\n<p>\ud83d\udca1 \u5c06\u60a8 Shopify \u5546\u5e97\u4e0a\u7684\u6240\u6709\u5b9e\u65f6\u7f51\u9875\u5217\u5728\u60a8\u7684\u5bfc\u822a\u4e2d\u3002<\/p>\n\n\n\n<p>\ud83d\udca1 \u4e0d\u8981\u5199\u5f88\u957f\u7684 <a href=\"https:\/\/getbootstrap.com\/docs\/4.0\/components\/breadcrumb\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u9762\u5305\u5c51<\/strong><\/a> \u4ece\u4e3b\u9875\u5230\u8fbe\u6240\u9700\u7684\u9875\u9762\u6216\u5e16\u5b50\u3002&nbsp;<\/p>\n\n\n\n<p>\ud83d\udca1 \u7814\u7a76\u4f60\u7684\u7f51\u7ad9\u5185\u5bb9\u5e76\u521b\u5efa <strong>\u5206\u7c7b\u6cd5<\/strong>. \u7136\u540e\u5c06\u76f8\u4f3c\u7684\u5185\u5bb9\u5f52\u5165\u5404\u4e2a\u5206\u7c7b\u6cd5\u4e0b\u3002&nbsp;<\/p>\n\n\n\n<p>\ud83d\udca1 \u4f7f\u7528 <strong>\u9002\u5f53\u7684\u7c7b\u522b<\/strong> \u9488\u5bf9\u6bcf\u4e2a\u9875\u9762\u548c\u5e16\u5b50\u3002\u8fd9\u6709\u52a9\u4e8e\u4e3a\u60a8\u7684\u7f51\u7ad9\u521b\u5efa\u6709\u7ec4\u7ec7\u7684\u5bfc\u822a\u3002&nbsp;<\/p>\n\n\n\n<p>\ud83d\udca1 \u5982\u679c\u4f60 <strong>\u6dfb\u52a0\u5176\u4ed6\u6807\u7b7e<\/strong>\u3002\u7c7b\u522b\u6709\u5c42\u6b21\u7ed3\u6784\uff0c\u4f46\u6807\u7b7e\u6ca1\u6709\u3002\u56e0\u6b64\u8bf7\u5c3d\u53ef\u80fd\u591a\u5730\u6dfb\u52a0\u76f8\u5173\u5185\u5bb9\u3002<\/p>\n<\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u6b65\u9aa4 2\uff1a\u63cf\u8ff0\u6027\u5730\u547d\u540d\u56fe\u50cf\u6587\u4ef6<\/strong><\/h3>\n\n\n\n<p>\u5728\u7535\u5b50\u5546\u52a1\u4e1a\u52a1\u4e2d\uff0c\u56fe\u50cf\u8d77\u7740\u975e\u5e38\u91cd\u8981\u7684\u4f5c\u7528\u3002\u641c\u7d22\u5f15\u64ce\u8fd8\u4f1a\u4ece\u56fe\u50cf\u547d\u540d\u548c\u66ff\u4ee3\u6587\u672c\u4e2d\u6293\u53d6\u6570\u636e\u3002\u5f53\u4f60\u7528\u624b\u673a\u6216\u76f8\u673a\u62cd\u7167\u65f6\uff0c\u6240\u6709 <strong>\u56fe\u50cf\u83b7\u5f97\u540d\u79f0<\/strong> \u4f7f\u7528\u4e00\u4e9b\u9ed8\u8ba4\u7684\u57fa\u4e8e\u6570\u5b57\u7684\u547d\u540d\u3002 <\/p>\n\n\n\n<p>\u9664\u4e86\u4f7f\u7528\u8fd9\u4e9b\u4e4b\u5916\uff0c\u60a8\u8fd8\u53ef\u4ee5\u81ea\u5b9a\u4e49\u5b83\u4eec\u5e76\u6b63\u786e\u547d\u540d\u56fe\u50cf\uff0c\u540c\u65f6\u7262\u8bb0\u7126\u70b9\u5173\u952e\u5b57\u3002\u5728 <a href=\"https:\/\/storeseo.com\/zh\/docs\/how-to-add-an-image-alt-text-for-shopify-products-with-storeseo\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u63d0\u4f9b\u56fe\u7247\u66ff\u4ee3\u6587\u672c<\/strong><\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"\u5982\u4f55\u4f7f\u7528 StoreSEO \u4e3a Shopify \u4ea7\u54c1\u6dfb\u52a0\u56fe\u7247\u66ff\u4ee3\u6587\u672c\uff1f\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/ktPXDsI8cQ0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u6b65\u9aa4 3\uff1a\u4e13\u6ce8\u4e8e\u4f7f\u7528\u4e0a\u4e0b\u6587\u5185\u90e8\u94fe\u63a5<\/strong><\/h3>\n\n\n\n<p>Shopify \u5546\u5e97\u7684\u7f51\u7ad9\u7ed3\u6784\u5305\u62ec <strong>\u5b89\u6392\u548c\u94fe\u63a5\u5185\u5bb9\u3002 <\/strong>\u60a8\u5df2\u7ecf\u5bf9\u91cd\u8981\u94fe\u63a5\u6709\u4e86\u66f4\u597d\u7684\u4e86\u89e3\uff0c\u4f8b\u5982\u4e3b\u9875\u3001\u5bfc\u822a\u548c\u5206\u7c7b\u6cd5\u4e0a\u7684\u94fe\u63a5\u3002\u9875\u9762\u526f\u672c\u4e2d\u6307\u5411\u60a8\u7f51\u7ad9\u5185\u5176\u4ed6\u7f51\u7ad9\u7684\u5185\u90e8\u8fde\u63a5\u79f0\u4e3a\u4e0a\u4e0b\u6587\u94fe\u63a5\u3002\u60a8\u94fe\u63a5\u7684\u9875\u9762\u5e94\u8be5\u4e0e\u9605\u8bfb\u5f53\u524d\u9875\u9762\u7684\u4eba\u76f8\u5173\uff0c\u4ee5\u4fbf <strong>\u94fe\u63a5\u5177\u6709\u4e0a\u4e0b\u6587\u76f8\u5173\u6027<\/strong>.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-group has-black-color has-text-color has-background\" style=\"background-color:#97e6bd\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-text-align-center\">\u8fd9\u662f\u4f7f\u7528\u4e0a\u4e0b\u6587\u94fe\u63a5\u7684\u6307\u5357\ud83d\udc47<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group has-background\" style=\"background-color:#e7fbf3\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p>\ud83d\udca1 \u5982\u679c\u60a8\u60f3\u7ec3\u4e60\u4e0a\u4e0b\u6587\u4e92\u8fde\uff0c\u90a3\u4e48\u535a\u5ba2\u662f\u6700\u597d\u7684\u5730\u65b9\u3002\u60a8\u53ef\u4ee5\u8f7b\u677e\u5730\u5c06\u81ea\u5df1\u7684\u7f51\u7ad9\u94fe\u63a5\u4ee5\u53ca\u5176\u4ed6\u9ad8\u6392\u540d\u7f51\u7ad9\u7684\u94fe\u63a5\u8d85\u94fe\u63a5\u8d77\u6765\u3002&nbsp;<\/p>\n\n\n\n<p>\ud83d\udca1 \u5728\u51e0\u4e4e\u6ca1\u6709\u6216\u6839\u672c\u6ca1\u6709\u4e13\u95e8\u63d0\u4f9b\u4fe1\u606f\u7684\u9875\u9762\u7684\u5728\u7ebf\u5546\u5e97\u4e2d\uff0c\u4e0a\u4e0b\u6587\u5185\u90e8\u94fe\u63a5\u7684\u884c\u4e3a\u6709\u6240\u4e0d\u540c\u3002\u5bf9\u4e8e\u5728\u7ebf\u5546\u5e97\uff0c\u4e0a\u4e0b\u6587 <strong>\u94fe\u63a5\u4e0d\u592a\u660e\u663e<\/strong>\u3002\u4ea7\u54c1\u63cf\u8ff0\u4e2d\u901a\u5e38\u5e94\u907f\u514d\u4f7f\u7528\u4e0a\u4e0b\u6587\u94fe\u63a5\uff0c\u56e0\u4e3a\u5b83\u4eec\u53ef\u80fd\u4f1a\u5bfc\u81f4\u7528\u6237\u79bb\u5f00\u9875\u9762\u3002<\/p>\n\n\n\n<p>\ud83d\udca1 \u5728\u521b\u5efa\u7f51\u7ad9\u7ed3\u6784\u65f6\uff0c\u8bf7\u4fdd\u6301 <strong>\u641c\u7d22\u610f\u56fe<\/strong> \u7262\u8bb0\u8fd9\u4e00\u70b9\u3002\u4e00\u65e6\u4f60\u5f04\u6e05\u695a\u4e86\u53d7\u4f17\u5728\u5bfb\u627e\u4ec0\u4e48\uff0c\u786e\u4fdd\u4f60\u7684\u7740\u9646\u9875\u7b26\u5408\u53d7\u4f17\u7684\u641c\u7d22\u610f\u56fe\u5c31\u81f3\u5173\u91cd\u8981\u3002\u9875\u9762\u53ef\u4ee5\u54cd\u5e94\u591a\u79cd\u641c\u7d22\u610f\u56fe\uff0c\u4f46\u81f3\u5c11\u4f60\u9700\u8981\u6e05\u695a\u5730\u5c55\u793a\u6700\u91cd\u8981\u7684\u9875\u9762\u3002<\/p>\n\n\n\n<p>\ud83d\udca1 <strong>\u57fa\u77f3\u6587\u7ae0<\/strong>&#039; \u4e3b\u8981\u76ee\u7684\u4e0d\u662f\u9500\u552e\u5546\u54c1\uff0c\u800c\u662f\u63d0\u4f9b\u5173\u4e8e\u7279\u5b9a\u95ee\u9898\u7684\u6700\u5927\u3001\u6700\u5b8c\u6574\u7684\u77e5\u8bc6\u3002\u56e0\u6b64\uff0c\u60a8\u5e94\u8be5\u81f4\u529b\u4e8e\u521b\u5efa\u57fa\u77f3\u6587\u7ae0\u5e76\u4e0d\u65ad\u94fe\u63a5\u5b83\u4eec\u3002&nbsp;<\/p>\n\n\n\n<p>\ud83d\udca1 \u7531\u4e8e\u60a8\u4e5f\u60f3\u5bf9\u4ea7\u54c1\u9875\u9762\u8fdb\u884c\u6392\u540d\uff0c\u56e0\u6b64\u60a8\u9700\u8981\u6dfb\u52a0\u6240\u6709\u5fc5\u8981\u7684\u8d44\u6e90\u5185\u5bb9\u3001\u91cd\u8981\u94fe\u63a5\u3001\u5e26\u6709\u9002\u5f53\u66ff\u4ee3\u6587\u672c\u7684\u56fe\u50cf\u7b49\u7b49\u3002&nbsp;<\/p>\n<\/div><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>\u5185\u90e8\u94fe\u63a5\u7684\u63cf\u8ff0\u6027\u6587\u5b57\u5e94\u5982\u4f55\u64b0\u5199\uff1f\u4e0d\u8981\u4f7f\u7528\u968f\u673a\u8bcd\u8bed\u8fdb\u884c\u8d85\u94fe\u63a5\uff0c\u800c\u5e94\u4f7f\u7528\u5173\u952e\u8bcd\u6216\u5f3a\u529b\u8bcd\u8bed\u3002&nbsp;<\/em><\/p><\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u6b65\u9aa4 4\uff1a\u5c3d\u53ef\u80fd\u589e\u52a0\u94fe\u63a5\u6570\u91cf<\/strong><\/h3>\n\n\n\n<p>\u4f60\u7684 <strong>\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u662f\u53ef\u4fe1\u7684<\/strong> \u53d6\u51b3\u4e8e\u60a8\u5728 Shopify \u5546\u5e97\u4e2d\u4f7f\u7528\u7684\u8d85\u94fe\u63a5\u6570\u91cf\u3002\u60a8\u4e0d\u5e94\u8d2d\u4e70\u4ed8\u8d39\u94fe\u63a5\uff0c\u800c\u5e94\u5728\u7f51\u7ad9\u5185\u5bb9\u4e2d\u5c3d\u53ef\u80fd\u591a\u5730\u6dfb\u52a0\u8d85\u94fe\u63a5\u3002&nbsp;<\/p>\n\n\n\n<p>\u8c37\u6b4c\u7684 <a href=\"https:\/\/betterlinks.io\/link-building-in-seo-guide-for-beginners\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u641c\u7d22\u5f15\u64ce\u4f7f\u7528\u94fe\u63a5<\/strong><\/a> \u4f5c\u4e3a\u5176\u4e09\u4e2a\u4e3b\u8981\u6392\u540d\u53d8\u91cf\u4e4b\u4e00\u3002\u5982\u679c\u60a8\u5e0c\u671b\u60a8\u7684\u7f51\u7ad9\u9875\u9762\u5728\u641c\u7d22\u4e2d\u6392\u540d\u9760\u524d\u5e76\u5438\u5f15\u66f4\u591a\u53d7\u4f17\uff0c\u8bf7\u5728\u60a8\u7684\u5185\u5bb9\u4e2d\u5305\u542b\u9ad8\u8d28\u91cf\u7684\u8d85\u94fe\u63a5\uff0c\u5e76\u8ba9\u5176\u4ed6\u5f3a\u5927\u7684\u7f51\u7ad9\u5efa\u7acb\u6307\u5411\u60a8\u7f51\u7ad9\u7684\u94fe\u63a5\u3002\u56e0\u6b64\uff0c\u94fe\u63a5\u5f00\u53d1\u5bf9\u4e8e\u6240\u6709\u7f51\u7ad9\u7684\u6210\u529f\u90fd\u81f3\u5173\u91cd\u8981\u3002<\/p>\n\n\n\n<div class=\"wp-block-group has-black-color has-text-color has-background\" style=\"background-color:#97e6bd\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-text-align-center\">\u4ee5\u4e0b\u662f\u589e\u52a0\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u94fe\u63a5\u7684\u4f18\u5316\u65b9\u6cd5\uff1a\ud83d\udc47<\/p>\n<\/div><\/div>\n\n\n\n<p>\ud83d\udca1 \u7814\u7a76\u5e76\u627e\u51fa\u60a8\u7684 Shopify \u5546\u5e97\u53ef\u4ee5\u6210\u4e3a\u53cd\u5411\u94fe\u63a5\u7684\u826f\u597d\u673a\u4f1a\u3002<\/p>\n\n\n\n<p>\ud83d\udca1 \u4e0e\u5176\u4ed6\u76f8\u5173\u7f51\u7ad9\u548c\u7f51\u7ad9\u6240\u6709\u8005\u4fdd\u6301\u826f\u597d\u7684\u5173\u7cfb\u5e76\u5efa\u7acb\u76f8\u4e92\u5173\u7cfb\uff0c\u4ee5\u4fbf\u53cc\u65b9\u53ef\u4ee5\u5efa\u7acb\u53cd\u5411\u94fe\u63a5\u3002<\/p>\n\n\n\n<p>\ud83d\udca1 \u4fdd\u6301\u65b0\u9c9c\u6709\u8da3\u7684\u5185\u5bb9\uff0c\u4ee5\u5efa\u7acb\u81ea\u7136\u94fe\u63a5\u7684\u7f51\u7ad9\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/qh949zFPgs7g5I_TtT89cwTcAd82QoeSkc5p6MoXDoY4vFLjep06CL32AIeFIjMJSjc0FmNIn7PEG7Ac1CEc8hUuyZsP5V6EZ9b3a3BKTSJaQxCnkm_tgnsA4Iszw0Y6StLLE5wm\" alt=\"site structures\" title=\"\"><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u6b65\u9aa4 5\uff1a\u4fdd\u6301\u7f51\u7ad9\u7ed3\u6784\u66f4\u65b0\u4ee5\u83b7\u5f97\u66f4\u597d\u7684\u6027\u80fd<\/strong><\/h3>\n\n\n\n<p>\u4ec5\u521b\u5efa\u7f51\u7ad9\u7ed3\u6784\u6216\u60a8\u7684 Shopify \u5546\u5e97\u5e76\u6ca1\u6709\u5c31\u6b64\u7ed3\u675f\u3002\u60a8\u9700\u8981\u4e3a\u672a\u6765\u7684\u65e5\u5b50\u5236\u5b9a\u7f51\u7ad9\u7ed3\u6784\u3002\u6709\u65f6\uff0c\u7b56\u7565\u4f1a\u53d1\u751f\u53d8\u5316\uff0c\u5e76\u5f15\u5165\u65b0\u89c4\u5219\u3002\u4e3a\u4e86\u4f7f\u60a8\u7684\u7f51\u7ad9\u4fdd\u6301\u6700\u65b0\u72b6\u6001\uff0c\u60a8\u5e94\u8be5\u59cb\u7ec8\u66f4\u65b0\u60a8\u7684\u7f51\u7ad9\u7ed3\u6784\u3002\u4ee5\u4e0b\u662f\u66f4\u65b0\u7f51\u7ad9\u7ed3\u6784\u65f6\u5e94\u9075\u5faa\u7684\u6e05\u5355\uff1a&nbsp;<\/p>\n\n\n\n<p><strong>\ud83d\udd30 \u5206\u6790\u4f60\u7684 Shopify 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nofollow\"><strong>\u601d\u7ef4\u8282\u70b9<\/strong><\/a><strong>.<\/strong><\/p>\n\n\n\n<p><strong>\ud83d\udd30\u4fee\u6539\u8fc7\u671f\u5185\u5bb9\uff1a<\/strong><\/p>\n\n\n\n<p>\u4e3a\u4e86\u83b7\u5f97\u4e30\u5bcc\u7684\u8bbf\u5ba2\u53c2\u4e0e\u5ea6\uff0c\u6709\u65f6\u6211\u4eec\u4f1a\u4f7f\u7528\u5f53\u524d\u7684\u70ed\u95e8\u8d8b\u52bf\u3001\u5f3a\u529b\u8bcd\u3001\u5e74\u4efd\u7b49\u6765\u5438\u5f15\u5373\u65f6\u7684\u5173\u6ce8\u3002\u4f46\u4e00\u6bb5\u65f6\u95f4\u540e\uff0c\u5b83\u4eec\u5c31\u4f1a\u8fc7\u65f6\u3002\u5982\u679c\u641c\u7d22\u5f15\u64ce\u53d1\u73b0\u5b83\u4eec\uff0c\u90a3\u4e48\u5c31\u4f1a\u5f71\u54cd\u60a8\u7684 SEO \u6392\u540d\u3002\u56e0\u6b64\uff0c\u60a8\u53ef\u4ee5\u5220\u9664\u8fd9\u4e9b\u5185\u5bb9\uff0c\u6216\u8005\u5236\u5b9a\u4e00\u4e2a\u65f6\u95f4\u8868\uff0c\u5e76\u6839\u636e\u6700\u65b0\u8d8b\u52bf\u53ca\u65f6\u4fee\u6539\u5b83\u4eec\u3002&nbsp;<\/p>\n\n\n\n<p><strong>\ud83d\udd30 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title=\"\"><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4f18\u5316 Shopify \u7f51\u7ad9\u7ed3\u6784\u5e76\u5927\u5e45\u63d0\u5347\u60a8\u7684\u9500\u552e\u989d<\/strong><\/h2>\n\n\n\n<p>\u826f\u597d\u7684\u7f51\u7ad9\u7ed3\u6784\u6709\u52a9\u4e8e <strong>\u8bbf\u95ee\u8005\u548c\u641c\u7d22\u5f15\u64ce\u5bfc\u822a<\/strong> \u7f51\u7ad9\u3002\u901a\u8fc7\u9632\u6b62\u5185\u5bb9\u4e0e\u60a8\u81ea\u5df1\u7684\u5185\u5bb9\u7ade\u4e89\uff0c\u53ef\u4ee5\u66f4\u8f7b\u677e\u5730\u5b9e\u65bd\u66f4\u6539\u3002\u4f7f\u7528\u672c\u6307\u5357\u4e2d\u7684\u63d0\u793a\u548c\u6307\u9488\u68c0\u67e5\u548c\u6539\u8fdb\u60a8\u7f51\u7ad9\u7684\u7ed3\u6784\u3002\u901a\u8fc7\u8fd9\u6837\u505a\uff0c\u60a8\u5c06\u638c\u63e1\u6700\u65b0\u60c5\u51b5\u5e76\u786e\u4fdd\u60a8\u7684\u7f51\u7ad9\u4e0d\u4f1a\u8d85\u51fa\u5176\u57df\u7684\u8303\u56f4\u3002 <\/p>\n\n\n\n<p>\u5982\u679c\u4f60\u559c\u6b22\u8fd9\u4e2a\u6df1\u5165\u7684\u6559\u7a0b\uff0c\u90a3\u4e48\u4e0d\u8981\u5fd8\u8bb0\u4e0e\u4ed6\u4eba\u5206\u4eab\u3002\u53e6\u5916\uff0c <a href=\"http:\/\/storeseo.com\/zh\/blog\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u8ba2\u9605\u6211\u4eec\u7684\u535a\u5ba2<\/strong><\/a> \u83b7\u53d6\u8fd9\u4e9b\u7c7b\u578b\u7684\u535a\u5ba2\u3001\u6559\u7a0b\u3001\u6307\u5357\u7b49\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>\u6309\u7167\u672c\u5206\u6b65\u6307\u5357\u4e86\u89e3\u5982\u4f55\u4e3a\u60a8\u7684 Shopify 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