{"id":1982,"date":"2022-06-20T23:00:00","date_gmt":"2022-06-20T23:00:00","guid":{"rendered":"https:\/\/storeseo.com\/?p=1982"},"modified":"2023-10-23T13:27:43","modified_gmt":"2023-10-23T13:27:43","slug":"on-page-seo-vs-off-page-seo","status":"publish","type":"post","link":"https:\/\/storeseo.com\/zh\/on-page-seo-vs-off-page-seo\/","title":{"rendered":"\u9875\u9762 SEO \u4e0e\u9875\u9762\u5916 SEO\uff1a\u4e3b\u8981\u533a\u522b"},"content":{"rendered":"<p>\u8fd0\u8425\u4e00\u4e2a\u7f51\u7ad9\u9700\u8981\u5927\u91cf\u7684 SEO \u5de5\u4f5c\u624d\u80fd\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u6392\u540d\u66f4\u9ad8\u3002\u4f60\u7684 SEO \u7b56\u7565\u5fc5\u987b\u89e3\u51b3\u8fd9\u4e24\u4e2a\u95ee\u9898 <a href=\"https:\/\/storeseo.com\/zh\/blog\/ultimate-seo-checklist\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u9875\u9762 SEO \u548c\u9875\u9762\u5916 SEO<\/strong><\/a> \u4e13\u6ce8\u4e8e\u591a\u4e2a\u7ef4\u5ea6\u3002\u5982\u679c\u60a8\u5e0c\u671b\u4e86\u89e3\u66f4\u591a\u5173\u4e8e\u9875\u9762 SEO \u4e0e\u9875\u9762\u5916 SEO \u7684\u4fe1\u606f\uff0c\u90a3\u4e48\u60a8\u6765\u5bf9\u5730\u65b9\u4e86\u3002<\/p>\n\n\n\n<!--more-->\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/On-Page-SEO-vs-Off-Page-SEO-_-Key-Differences.png\" alt=\"On-Page SEO vs Off-Page SEO\" class=\"wp-image-1985\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/On-Page-SEO-vs-Off-Page-SEO-_-Key-Differences.png 1280w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/On-Page-SEO-vs-Off-Page-SEO-_-Key-Differences-300x169.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/On-Page-SEO-vs-Off-Page-SEO-_-Key-Differences-1024x576.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/On-Page-SEO-vs-Off-Page-SEO-_-Key-Differences-768x432.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/On-Page-SEO-vs-Off-Page-SEO-_-Key-Differences-360x203.png 360w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/figure>\n<\/div>\n\n\n<p>SEO \u662f\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u7684\u7f29\u5199\uff0c\u6307\u7684\u662f\u4f18\u5316\u6570\u5b57\u5185\u5bb9\uff0c\u4f8b\u5982\u7f51\u7ad9\u5185\u90e8\u5185\u5bb9\u3001\u94fe\u63a5\u548c\u5916\u90e8\u6765\u6e90\u3002\u901a\u8fc7\u8fd9\u79cd\u65b9\u5f0f\uff0c\u53ef\u4ee5\u63d0\u9ad8\u901a\u8fc7\u81ea\u7136\u641c\u7d22\u5f15\u64ce\u7ed3\u679c\u8bbf\u95ee\u7f51\u7ad9\u7684\u6d41\u91cf\u6570\u91cf\u548c\u8d28\u91cf\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e0d\u540c\u7c7b\u578b\u7684 SEO\uff1a\u4f60\u9700\u8981\u77e5\u9053\u4ec0\u4e48<\/strong><\/h2>\n\n\n\n<p>SEO \u6709\u52a9\u4e8e<strong> <\/strong><a href=\"https:\/\/storeseo.com\/zh\/blog\/run-detailed-seo-analysis-for-your-shopify-store\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u60a8\u7684\u7f51\u7ad9\u6392\u540d<\/strong><\/a>\u3001\u7f51\u9875\u548c\u5185\u5bb9\u5728 Google\u3001Bing \u7b49\u641c\u7d22\u5f15\u64ce\u4e0a\u7684\u8868\u73b0\u3002\u5f53\u60a8\u4fdd\u6301\u9ad8\u6807\u51c6\u65f6\uff0c\u60a8\u7684\u76ee\u6807\u5ba2\u6237\u5c06\u5f88\u5bb9\u6613\u627e\u5230\u60a8\u7684\u7f51\u7ad9\u3002\u5728\u4e86\u89e3\u9875\u9762 SEO \u548c\u9875\u9762\u5916 SEO \u4e4b\u95f4\u7684\u533a\u522b\u4e4b\u524d\uff0c\u8ba9\u6211\u4eec\u5148\u4e86\u89e3\u4e0d\u540c\u7c7b\u578b\u7684 SEO\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ud83d\udc49 \u6280\u672f\u641c\u7d22\u5f15\u64ce\u4f18\u5316<\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/Ultimate-SEO-Checklist_-How-To-Rank-Your-Online-Store-In-2022-1024x576.jpg\" alt=\"\" class=\"wp-image-2016\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/Ultimate-SEO-Checklist_-How-To-Rank-Your-Online-Store-In-2022-1024x576.jpg 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/Ultimate-SEO-Checklist_-How-To-Rank-Your-Online-Store-In-2022-300x169.jpg 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/Ultimate-SEO-Checklist_-How-To-Rank-Your-Online-Store-In-2022-768x432.jpg 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/Ultimate-SEO-Checklist_-How-To-Rank-Your-Online-Store-In-2022-360x203.jpg 360w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/Ultimate-SEO-Checklist_-How-To-Rank-Your-Online-Store-In-2022.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>\u5728\u8fd9\u4e2a\u7ade\u4e89\u6fc0\u70c8\u7684\u7f51\u7edc\u4e16\u754c\u4e2d\uff0c\u786e\u4fdd\u4eba\u4eec\u80fd\u8f7b\u677e\u627e\u5230\u60a8\u975e\u5e38\u91cd\u8981\u3002\u7f51\u7ad9\u7684\u6570\u91cf\u4e0d\u65ad\u589e\u52a0\uff0c\u56e0\u6b64\u5982\u679c\u4e0d\u8fdb\u884c\u6218\u7565\u4f18\u5316\uff0c\u5f88\u96be\u8131\u9896\u800c\u51fa\u3002\u7528\u6237\u5bf9\u4e8e\u9605\u8bfb\u7684\u4fe1\u606f\u548c\u8bbf\u95ee\u7684\u7f51\u7ad9\u6bd4\u4ee5\u5f80\u4efb\u4f55\u65f6\u5019\u90fd\u66f4\u52a0\u6311\u5254\u3002\u56e0\u6b64\uff0cSEO \u4e0d\u65ad\u53d1\u5c55\u3002<\/p>\n\n\n\n<p>\u7f51\u7ad9\u4f18\u5316\u4ee5\u4fbf\u641c\u7d22\u5f15\u64ce\u66f4\u6709\u6548\u5730\u6293\u53d6\u548c\u7d22\u5f15\u60a8\u7684\u7f51\u7ad9\u7684\u65b9\u5f0f\u88ab\u79f0\u4e3a<strong> \u6280\u672f\u641c\u7d22\u5f15\u64ce\u4f18\u5316<\/strong> \u8fd9\u6709\u52a9\u4e8e\u63d0\u9ad8\u60a8\u7f51\u7ad9\u7684\u6709\u673a\u6392\u540d\u3002\u641c\u7d22\u5f15\u64ce\u4f1a\u4f18\u5148\u8003\u8651\u5177\u6709\u67d0\u4e9b\u6280\u672f\u7279\u5f81\u7684\u7f51\u7ad9\u3002 <\/p>\n\n\n\n<p>\u4f8b\u5982\uff0c\u5b89\u5168\u7684\u8fde\u63a5\u3001\u54cd\u5e94\u5f0f\u8bbe\u8ba1\u3001\u5feb\u901f\u52a0\u8f7d\u7684\u7f51\u7ad9\u90fd\u662f\u60a8\u9700\u8981\u786e\u4fdd\u7f51\u7ad9\u6392\u540d\u66f4\u9ad8\u7684\u6280\u672f SEO \u8981\u6c42\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udc49 <strong>\u9875\u9762\u641c\u7d22\u5f15\u64ce\u4f18\u5316<\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1260\" height=\"645\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-18.png\" alt=\"On-Page SEO\" class=\"wp-image-1997\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-18.png 1260w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-18-300x154.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-18-1024x524.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-18-768x393.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-18-360x184.png 360w\" sizes=\"(max-width: 1260px) 100vw, 1260px\" \/><figcaption class=\"wp-element-caption\">\u6765\u6e90\uff1aIBEAM Solution<\/figcaption><\/figure>\n<\/div>\n\n\n<p>\u4e3a\u4e86\u63d0\u9ad8\u7f51\u7ad9\u6392\u540d\uff0c\u60a8\u8fd8\u9700\u8981\u4f18\u5316\u5404\u4e2a\u7f51\u9875\u3002\u9875\u9762 SEO \u662f\u4f18\u5316\u7f51\u9875\u4ee5\u5728\u641c\u7d22\u5f15\u64ce\u4e2d\u6392\u540d\u66f4\u9ad8\u5e76\u83b7\u5f97\u66f4\u591a\u6d41\u91cf\u7684\u8fc7\u7a0b\u3002\u9875\u9762 SEO \u662f\u6307 <a href=\"https:\/\/storeseo.com\/zh\/blog\/seo-for-shopify-store-meta-descriptions\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u4f18\u5316\u5185\u5bb9\u548c HTML \u6e90\u4ee3\u7801<\/strong><\/a> \u7279\u5b9a\u9875\u9762\u7684\u4f18\u5316\uff0c\u4e0e\u7ad9\u5916\u4f18\u5316\u76f8\u53cd\u3002&nbsp;<\/p>\n\n\n\n<p>\u9875\u9762 SEO \u53ef\u8ba9\u60a8\u5c06\u7814\u7a76\u6210\u679c\u8f6c\u5316\u4e3a\u5438\u5f15\u76ee\u6807\u53d7\u4f17\u7684\u5185\u5bb9\u3002\u60a8\u9700\u8981\u5c0f\u5fc3\uff0c\u4e0d\u8981\u91c7\u7528\u4efb\u4f55\u53ef\u80fd\u5f0a\u5927\u4e8e\u5229\u7684\u4f4e\u4ef7\u503c\u65b9\u6cd5\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ud83d\udc49 \u7ad9\u5916 SEO<\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"944\" height=\"497\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/Off-page-SEO-2.png\" alt=\"Off-Page SEO\" class=\"wp-image-1983\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/Off-page-SEO-2.png 944w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/Off-page-SEO-2-300x158.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/Off-page-SEO-2-768x404.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/Off-page-SEO-2-360x190.png 360w\" sizes=\"(max-width: 944px) 100vw, 944px\" \/><figcaption class=\"wp-element-caption\">\u6765\u6e90\uff1a\u641c\u7d22\u5f15\u64ce\u6742\u5fd7<\/figcaption><\/figure>\n<\/div>\n\n\n<p>\u7ad9\u5916 SEO \u4e0e\u7ad9\u5185\u4f18\u5316\u76f8\u53cd\uff0c\u662f\u6307\u4f18\u5316\u7f51\u7ad9\u4e4b\u5916\u7684\u9875\u9762\u6392\u540d\u56e0\u7d20\u3002\u8fd9\u662f\u4e00\u79cd\u5f3a\u5927\u7684 SEO \u7b56\u7565\uff0c\u5bf9\u60a8\u7684\u7f51\u7ad9\u6765\u8bf4\uff0c\u5b83\u662f\u5fc5\u4e0d\u53ef\u5c11\u7684\uff0c\u53ef\u4ee5\u5438\u5f15\u6d41\u91cf\u5230\u60a8\u7684\u7f51\u7ad9\u3002\u7ad9\u5916 SEO \u5305\u62ec\u53cd\u5411\u94fe\u63a5\u3001\u4f7f\u7528\u793e\u4ea4\u4fe1\u53f7\u3001\u5728\u7ebf\u58f0\u8a89\u4fe1\u53f7\u7b49\u7b49\u3002\u4e3a\u4e86\u8ba9\u60a8\u7684\u5728\u7ebf\u4e1a\u52a1\u5728\u6fc0\u70c8\u7684\u7ade\u4e89\u4e2d\u5360\u636e\u4f18\u52bf\uff0c\u7ad9\u5916\u6216\u5916\u90e8\u4f18\u5316\u662f\u5fc5\u4e0d\u53ef\u5c11\u7684\u3002\u5b83\u6709\u52a9\u4e8e\u60a8\u7684\u7f51\u7ad9\u63d0\u9ad8\u5176\u57df\u540d\u8bc4\u7ea7\u3002&nbsp;<\/p>\n\n\n\n<p>\u73b0\u5728\u6211\u4eec\u77e5\u9053\u4e86\u4e0d\u540c\u7c7b\u578b\u7684 SEO \u7684\u542b\u4e49\uff0c\u662f\u65f6\u5019\u4e86\u89e3\u9875\u9762\u5185\u548c\u9875\u9762\u5916 SEO \u57fa\u7840\u77e5\u8bc6\uff0c\u4ee5\u4fbf\u66f4\u6e05\u695a\u5730\u7406\u89e3\u3002\u4e3a\u4e86\u83b7\u5f97\u66f4\u597d\u7684\u641c\u7d22\u5f15\u64ce\u7ed3\u679c\uff0c\u60a8\u9700\u8981\u5bf9\u4e24\u8005\u7ed9\u4e88\u540c\u7b49\u7684\u5173\u6ce8\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u9875\u9762 SEO \u57fa\u7840\u77e5\u8bc6\uff1a\u5728\u7ebf\u5546\u5e97\u7684\u63d0\u793a\u548c\u6280\u5de7<\/strong><\/h2>\n\n\n\n<p>\u9875\u9762 SEO\uff08\u4e5f\u79f0\u4e3a\u73b0\u573a SEO\uff09\u662f\u4f18\u5316\u7f51\u9875\u4ee5\u63d0\u9ad8\u5176\u641c\u7d22\u5f15\u64ce\u6392\u540d\u7684\u8fc7\u7a0b\u3002\u9875\u9762 SEO \u5728\u63d0\u9ad8\u7f51\u7ad9\u9875\u9762\u6216\u5e16\u5b50\u7684\u53ef\u89c1\u6027\u65b9\u9762\u8d77\u7740\u81f3\u5173\u91cd\u8981\u7684\u4f5c\u7528\u3002\u4e3a\u4e86\u68c0\u67e5\u60a8\u9875\u9762\u7684\u5185\u5bb9\u662f\u5426\u76f8\u5173\uff0cGoogle \u4f1a\u5f7b\u5e95\u67e5\u770b\u60a8\u7684\u9875\u9762\u3002\u56e0\u6b64\uff0c\u65e0\u8bba\u60a8\u7ecf\u8425\u7684\u662f\u5728\u7ebf\u5546\u5e97\u3001\u7535\u5b50\u5546\u52a1\u8fd8\u662f\u4e2a\u4eba\u535a\u5ba2\u7f51\u7ad9\uff0c\u90fd\u9700\u8981\u4e13\u6ce8\u4e8e\u9875\u9762 SEO\u3002&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-10-1024x576.png\" alt=\"internal links\" class=\"wp-image-1941\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-10-1024x576.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-10-300x169.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-10-768x432.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-10-360x203.png 360w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-10.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>\u5f53\u60a8\u7684\u9875\u9762\u7ecf\u8fc7 SEO \u4f18\u5316\u540e\uff0c\u5b83\u6709\u52a9\u4e8e Google \u9488\u5bf9\u641c\u7d22\u67e5\u8be2\u5bf9\u60a8\u7684\u9875\u9762\u8fdb\u884c\u6392\u540d\u3002\u8fd9\u5c31\u662f\u9875\u9762 SEO \u53d1\u6325\u4f5c\u7528\u7684\u5730\u65b9\u3002\u4ee5\u4e0b\u662f\u60a8\u9700\u8981\u4e86\u89e3\u7684\u9875\u9762 SEO \u7684\u5173\u952e\u6392\u540d\u56e0\u7d20\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udfe0 <strong>\u5173\u952e\u8bcd\u7814\u7a76<\/strong><\/h3>\n\n\n\n<p>\u6b63\u5728\u505a <strong><a href=\"https:\/\/storeseo.com\/zh\/docs\/how-to-add-keywords-and-tags-shopify\/\" target=\"_blank\" data-type=\"docs\" data-id=\"254\" rel=\"noreferrer noopener\">\u5173\u952e\u8bcd\u7814\u7a76<\/a><\/strong> \u6b63\u786e\u4f7f\u7528\u5173\u952e\u5b57\u662f\u5e2e\u52a9\u60a8\u7684\u9875\u9762\u6392\u540d\u66f4\u9ad8\u3001\u66dd\u5149\u5ea6\u66f4\u9ad8\u7684\u6700\u91cd\u8981\u56e0\u7d20\u3002\u4e3a\u4e86\u5c06\u6d41\u91cf\u5f15\u5411\u6b63\u786e\u7684\u5730\u65b9\uff0c\u60a8\u5fc5\u987b\u8fdb\u884c\u5173\u952e\u5b57\u7814\u7a76\u5e76\u4ee5\u6b63\u786e\u7684\u65b9\u5f0f\u5e94\u7528\u5173\u952e\u5b57\u3002\u4f7f\u7528\u76f8\u5173\u5173\u952e\u5b57\u3001\u907f\u514d\u5173\u952e\u5b57\u5806\u780c\u3001\u5173\u952e\u5b57\u5bc6\u5ea6\u662f\u5e94\u7528\u5173\u952e\u5b57\u65f6\u9700\u8981\u8003\u8651\u7684\u91cd\u8981\u4e8b\u9879\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udfe0 <strong>\u6807\u9898\u6807\u7b7e<\/strong><\/h3>\n\n\n\n<p>\u8bf7\u52a1\u5fc5\u8bb0\u4f4f\uff0c\u60a8\u7684\u7f51\u9875\u53ea\u80fd\u6709\u4e00\u4e2a H1 \u6807\u9898\uff0c\u5373\u4e3b\u6807\u9898\uff0c\u5e76\u4e14\u5fc5\u987b\u5305\u542b\u60a8\u7684\u5173\u952e\u5b57\u3002\u7531\u4e8e H1 \u6807\u7b7e\u662f\u5f71\u54cd SEO \u8bc4\u7ea7\u7684\u6700\u91cd\u8981\u65b9\u9762\u4e4b\u4e00\uff0c\u56e0\u6b64\u6bcf\u4e2a\u7f51\u9875\u4e0a\u90fd\u6709\u4e00\u4e2a\u552f\u4e00\u7684 H1 \u6807\u7b7e\u5c06\u6709\u52a9\u4e8e\u641c\u7d22\u5f15\u64ce\uff08\u548c\u7f51\u7ad9\u7528\u6237\uff09\u4e86\u89e3\u7f51\u9875\u7684\u91cd\u8981\u6027\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udfe0 <strong>\u5185\u90e8\u94fe\u63a5<\/strong><\/h3>\n\n\n\n<p>\u4e00\u4e2a <strong><a href=\"https:\/\/betterlinks.io\/link-building-in-seo-guide-for-beginners\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u5185\u90e8\u94fe\u63a5<\/a><\/strong> \u6307\u5411\u540c\u4e00\u7f51\u7ad9\u5185\u7684\u53e6\u4e00\u4e2a\u9875\u9762\u3002\u5185\u90e8\u94fe\u63a5\u5bf9\u4e8e\u5f00\u53d1\u7f51\u7ad9\u67b6\u6784\u548c\u4f20\u64ad\u94fe\u63a5\u6743\u76ca\u6216\u6392\u540d\u80fd\u529b\u6700\u6709\u6548\u3002\u7528\u6237\u53ef\u4ee5\u4f7f\u7528\u5b83\u4eec\u6765\u6d4f\u89c8\u7f51\u7ad9\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udfe0 <strong>\u5143\u63cf\u8ff0<\/strong><\/h3>\n\n\n\n<p>\u5f71\u54cd\u6f5c\u5728\u5ba2\u6237\u51b3\u5b9a\u70b9\u51fb\u641c\u7d22\u7ed3\u679c\u9875\u9762\u4e2d\u7684\u7279\u5b9a\u94fe\u63a5\u7684\u56e0\u7d20\u4e4b\u4e00\u662f\u5143\u63cf\u8ff0\u3002 <strong><a href=\"https:\/\/storeseo.com\/zh\/blog\/seo-for-shopify-store-meta-descriptions\/\" target=\"_blank\" data-type=\"post\" data-id=\"1263\" rel=\"noreferrer noopener\">\u5143\u63cf\u8ff0<\/a><\/strong> \u662f\u9875\u9762\u7684\u7b80\u77ed\u6458\u8981\uff0c\u7528\u4e8e\u5411\u7f51\u7ad9\u8bbf\u95ee\u8005\u4ecb\u7ecd\u5185\u5bb9\u3002\u5143\u63cf\u8ff0\u5e94\u4e0e\u9875\u9762\u5185\u5bb9\u76f8\u5173\uff0c\u957f\u5ea6\u5fc5\u987b\u5728 150-300 \u4e2a\u5b57\u7b26\u4e4b\u95f4\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udfe0 <strong>\u56fe\u50cf\u4f18\u5316<\/strong><\/h3>\n\n\n\n<p>\u56fe\u7247\u53ef\u4ee5\u6709\u6548\u5438\u5f15\u8bbf\u5ba2\u7684\u6ce8\u610f\u529b\u3002\u4f46\u56fe\u7247\u4e5f\u53ef\u80fd\u662f\u7f51\u7ad9\u52a0\u8f7d\u7f13\u6162\u7684\u6700\u5927\u539f\u56e0\u3002\u4f18\u5316\u7f51\u7ad9\u9875\u9762\u7684\u56fe\u7247\u5fc5\u987b\u7eb3\u5165\u8003\u8651\u8303\u56f4\u3002\u9009\u62e9\u9875\u9762\u7684\u6b63\u786e\u56fe\u7247\u683c\u5f0f\u3001\u5927\u5c0f\u548c\u8d28\u91cf\u90fd\u662f\u5fc5\u8981\u7684\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udfe0 <strong>\u66ff\u4ee3\u6587\u672c<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/How-to-add-Bulk-Add-Image-Alt-Text-To-All-Products-In-Shopify-1024x576.png\" alt=\"\" class=\"wp-image-2017\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/How-to-add-Bulk-Add-Image-Alt-Text-To-All-Products-In-Shopify-1024x576.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/How-to-add-Bulk-Add-Image-Alt-Text-To-All-Products-In-Shopify-300x169.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/How-to-add-Bulk-Add-Image-Alt-Text-To-All-Products-In-Shopify-768x432.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/How-to-add-Bulk-Add-Image-Alt-Text-To-All-Products-In-Shopify.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption><\/figcaption><\/figure>\n\n\n\n<p>\u4ec5\u5728\u7f51\u9875\u4e2d\u6dfb\u52a0\u56fe\u7247\u662f\u4e0d\u591f\u7684\u3002\u60a8\u8fd8\u9700\u8981\u5bf9\u56fe\u7247\u8fdb\u884c\u9002\u5f53\u7684\u63cf\u8ff0\u3002 <strong><a href=\"https:\/\/storeseo.com\/zh\/blog\/how-to-bulk-add-image-alt-text-to-all-products\/\" target=\"_blank\" data-type=\"post\" data-id=\"1200\" rel=\"noreferrer noopener\">\u66ff\u4ee3\u6587\u672c\u63cf\u8ff0<\/a><\/strong> \u662f\u5fc5\u8981\u7684\uff0c\u4ee5\u4fbf\u89c6\u529b\u6709\u969c\u788d\u7684\u4eba\u80fd\u591f\u7406\u89e3\u60a8\u7f51\u7ad9\u7684\u56fe\u7247\u6240\u663e\u793a\u7684\u5185\u5bb9\u3002\u641c\u7d22\u5f15\u64ce\u722c\u866b\u4f1a\u6293\u53d6\u66ff\u4ee3\u6587\u672c\u4ee5\u66f4\u597d\u5730\u7406\u89e3\u60a8\u7f51\u9875\u7684\u56fe\u7247\u3002\u5b83\u53ef\u4ee5\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u83b7\u53d6\u66f4\u591a\u56fe\u7247\u5185\u5bb9\uff0c\u4ece\u800c\u6709\u5229\u4e8e\u83b7\u5f97\u66f4\u597d\u7684\u6392\u540d\u3002\u60a8\u8fd8\u9700\u8981\u786e\u4fdd\u5728\u6b64\u5904\u907f\u514d\u5173\u952e\u5b57\u586b\u5145\uff0c\u5e76\u4e14\u8ba9\u8bfb\u8005\u89c9\u5f97\u5b83\u5f88\u81ea\u7136\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udfe0 <strong>\u6807\u9898\u6807\u7b7e<\/strong><\/h3>\n\n\n\n<p>\u4e3a\u4e86\u7ed9\u641c\u7d22\u8005\u7559\u4e0b\u79ef\u6781\u7684\u5370\u8c61\uff0c\u6807\u9898\u6807\u7b7e\u975e\u5e38\u91cd\u8981\u3002\u5b83\u4e5f\u662f\u5438\u5f15\u641c\u7d22\u8005\u8bbf\u95ee\u60a8\u7684\u9875\u9762\u800c\u4e0d\u662f\u5176\u4ed6\u9875\u9762\u7684\u5f3a\u5927\u5143\u7d20\u3002\u60a8\u7684\u6807\u9898\u6807\u7b7e\u8d8a\u6709\u5438\u5f15\u529b\uff0c\u5c31\u8d8a\u6709\u53ef\u80fd\u83b7\u5f97\u5173\u6ce8\u3002<\/p>\n\n\n\n<p>\u5f53\u4f60\u62e5\u6709\u4e00\u5bb6\u5728\u7ebf\u5546\u5e97\u6765\u7ecf\u8425\u4f60\u7684\u4e1a\u52a1\u65f6\uff0c\u8ba9\u5546\u5e97\u53ef\u89c1\u662f\u5f88\u91cd\u8981\u7684\uff0c\u4e3a\u4e86\u505a\u5230\u8fd9\u4e00\u70b9\uff0c <a href=\"https:\/\/storeseo.com\/zh\/blog\/seo-for-shopify-store-meta-descriptions\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u4f18\u5316\u4f60\u7684\u7f51\u4e0a\u5546\u5e97<\/strong><\/a> \u5f88\u91cd\u8981\u3002\u56e0\u6b64\uff0c\u5982\u679c\u60a8\u5e0c\u671b\u81ea\u5df1\u7684\u5728\u7ebf\u5546\u5e97\u83b7\u5f97\u66f4\u597d\u7684 SEO \u5206\u6570\uff0c\u5219\u5fc5\u987b\u5173\u6ce8\u4e0a\u8ff0 SEO \u57fa\u7840\u77e5\u8bc6\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u7ad9\u5916 SEO\uff1aShopify \u4e1a\u52a1\u5206\u6b65\u6307\u5357<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"953\" height=\"498\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-20.png\" alt=\"Off-Page SEO\" class=\"wp-image-2000\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-20.png 953w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-20-300x157.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-20-768x401.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-20-360x188.png 360w\" sizes=\"(max-width: 953px) 100vw, 953px\" \/><figcaption class=\"wp-element-caption\">\u6765\u6e90\uff1aAgencyAnalytics<\/figcaption><\/figure>\n<\/div>\n\n\n<p>\u7ad9\u5916 SEO \u53cd\u6620\u4e86\u5176\u4ed6\u4eba\u5bf9\u60a8\u7f51\u7ad9\u7684\u770b\u6cd5\u3002\u5f53\u5927\u91cf\u94fe\u63a5\u6307\u5411\u60a8\u7684\u7f51\u7ad9\u65f6\uff0c\u641c\u7d22\u5f15\u64ce\u4f1a\u8ba4\u4e3a\u60a8\u7684\u7f51\u9875\u5f88\u6709\u4ef7\u503c\u3002\u5b83\u786e\u7acb\u4e86\u60a8\u7684\u6743\u5a01\u6027\u5e76\u5bf9 SERP \u6392\u540d\u4ea7\u751f\u4e86\u5f71\u54cd\u3002\u7ad9\u5916 SEO \u7684\u91cd\u8981 SEO \u56e0\u7d20\u5305\u62ec\uff1a<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udd35 <strong>\u53cd\u5411\u94fe\u63a5<\/strong><\/h3>\n\n\n\n<p>\u7ad9\u5916 <a href=\"https:\/\/betterlinks.io\/link-building-in-seo-guide-for-beginners\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO \u4e25\u91cd\u4f9d\u8d56\u94fe\u63a5<\/a> 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<strong>\u54c1\u724c\u63d0\u53ca<\/strong><\/h3>\n\n\n\n<p>\u5f53\u60a8\u7684\u7f51\u9875\u6216\u7f51\u7ad9\u5728\u5176\u4ed6\u77e5\u540d\u54c1\u724c\u4e2d\u88ab\u63d0\u53ca\u65f6\uff0c\u8fd9\u6709\u52a9\u4e8e\u63d0\u9ad8\u6392\u540d\u3002\u6765\u81ea\u53ef\u9760\u3001\u9ad8\u8d28\u91cf\u54c1\u724c\u7684\u63d0\u53ca\u53ef\u6709\u6548\u63d0\u9ad8\u60a8\u7f51\u9875\u7684\u6743\u5a01\u6027\u3002\u76f8\u53cd\uff0c\u5982\u679c\u60a8\u6709\u5927\u91cf\u6765\u81ea\u5783\u573e\u90ae\u4ef6\u6216\u4f4e\u6392\u540d\u7f51\u7ad9\u7684\u8d85\u94fe\u63a5\uff0c\u5219\u4f1a\u5bf9\u60a8\u7684\u6392\u540d\u4ea7\u751f\u8d1f\u9762\u5f71\u54cd\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ud83d\udd35 \u5ba2\u6237\u8bc4\u8bba<\/strong><\/h3>\n\n\n\n<p>\u5ba2\u6237\u8bc4\u8bba\u662f\u5f71\u54cd\u7ad9\u5916 SEO \u7684\u53e6\u4e00\u4e2a\u91cd\u8981\u56e0\u7d20\u3002\u4ee5\u4e0b\u7f51\u7ad9\u4e0a\u7684\u5728\u7ebf\u8bc4\u8bba <strong><a href=\"https:\/\/wpdeveloper.com\/verify-google-my-business-account\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google \u6211\u7684\u5546\u5bb6<\/a><\/strong>\u3001Yelp \u548c\u5176\u4ed6\u8bc4\u8bba\u7f51\u7ad9\u6709\u52a9\u4e8e\u63d0\u9ad8\u672c\u5730 SEO\u3002\u8bc4\u8bba\u53cd\u6620\u4e86\u60a8\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u7684\u8d28\u91cf\uff0c\u5e76\u5f15\u5bfc\u7528\u6237\u548c\u641c\u7d22\u5f15\u64ce\u66f4\u597d\u5730\u4e86\u89e3\u60a8\u7684\u54c1\u724c\u3002\u79ef\u6781\u7684\u8bc4\u8bba\u53ef\u4ee5\u63d0\u9ad8\u53ef\u4fe1\u5ea6\uff0c\u4ece\u800c\u5e26\u6765\u66f4\u597d\u7684\u8f6c\u5316\u3002&nbsp;<\/p>\n\n\n\n<p>\u5f53\u60a8\u8fd0\u8425\u81ea\u5df1\u7684\u4f01\u4e1a\u6216\u4e2a\u4eba\u7f51\u7ad9\u65f6\uff0c\u7ad9\u5916 SEO \u4e0e\u7ad9\u5185 SEO \u540c\u7b49\u91cd\u8981\u3002\u7ad9\u5185 SEO \u6709\u52a9\u4e8e\u589e\u5f3a\u8bbf\u95ee\u8005\u5bf9\u60a8\u7f51\u7ad9\u7684\u4f53\u9a8c\uff0c\u7ad9\u5916 SEO 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https:\/\/storeseo.com\/wp-content\/uploads\/2022\/05\/image-5-360x203.jpeg 360w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/figure>\n<\/div>\n\n\n<p>\u662f\u5426\u5b9e\u65bd\u9875\u9762\u5185\u6216\u9875\u9762\u5916 SEO\uff0c\u51b3\u5b9a\u6743\u5b8c\u5168\u53d6\u51b3\u4e8e\u60a8\u3002\u5982\u679c\u60a8\u9009\u62e9\u9875\u9762\u5185\u548c\u9875\u9762\u5916\u7b56\u7565\u7684\u7ec4\u5408\uff0c\u5b83\u5c06\u63d0\u9ad8\u641c\u7d22\u5f15\u64ce\u6392\u540d\u3002\u5185\u5bb9\u548c\u53cd\u5411\u94fe\u63a5\u7684\u8d28\u91cf\u5bf9\u60a8\u7684\u7f51\u9875\u5f71\u54cd\u66f4\u5927\uff0cGoogle \u5c06\u8fd9\u4e24\u4e2a\u56e0\u7d20\u89c6\u4e3a\u4e3b\u8981\u6307\u6807\u3002\u56e0\u6b64\uff0c\u8fd9\u4e24\u8005\u7684\u6709\u6548\u7ed3\u5408\u5c06\u5e2e\u52a9\u60a8\u63d0\u9ad8\u7f51\u9875\u7684\u6392\u540d\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u901a\u8fc7\u6b63\u786e\u7684 SEO 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