{"id":2852,"date":"2022-11-07T14:00:00","date_gmt":"2022-11-07T14:00:00","guid":{"rendered":"https:\/\/storeseo.com\/?p=2852"},"modified":"2022-10-30T06:59:23","modified_gmt":"2022-10-30T06:59:23","slug":"common-shopify-seo-problems","status":"publish","type":"post","link":"https:\/\/storeseo.com\/zh\/common-shopify-seo-problems\/","title":{"rendered":"\u60a8\u9700\u8981\u89e3\u51b3\u7684 5 \u4e2a\u5e38\u89c1 Shopify SEO \u95ee\u9898"},"content":{"rendered":"<p>\u60a8\u662f\u5426\u77e5\u9053\u5168\u7403\u6709\u8fd1 210 \u4e07\u4eba\u4f7f\u7528 Shopify \u9500\u552e\u4ea7\u54c1\uff1f\u867d\u7136\u8fd9\u4e2a\u5e73\u53f0\u7684\u53d7\u6b22\u8fce\u7a0b\u5ea6\u53ef\u80fd\u4f1a\u5f15\u8d77\u60a8\u7684\u6ce8\u610f\uff0c\u4f46\u4efb\u4f55\u4eba\u90fd\u53ef\u80fd\u9047\u5230\u4e00\u4e9b <a href=\"https:\/\/storeseo.com\/zh\/blog\/how-to-rank-on-the-first-page-on-google\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u5e38\u89c1\u7684 Shopify SEO \u95ee\u9898<\/strong><\/a>\u3002\u5728\u589e\u52a0 Shopify \u5546\u5e97\u7684\u81ea\u7136\u6d41\u91cf\u5e76\u4fee\u590d\u5b83\u4eec\u4ee5\u63d0\u9ad8\u6392\u540d\u65f6\uff0c\u60a8\u5fc5\u987b\u610f\u8bc6\u5230\u8fd9\u4e9b\u6280\u672f SEO \u95ee\u9898\u3002&nbsp;&nbsp;<\/p>\n\n\n\n<!--more-->\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/5_Common_Shopify_SEO_Problems_You_Need_To_Solve.png\" alt=\"common Shopify SEO problems\" class=\"wp-image-2886\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/5_Common_Shopify_SEO_Problems_You_Need_To_Solve.png 1280w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/5_Common_Shopify_SEO_Problems_You_Need_To_Solve-300x169.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/5_Common_Shopify_SEO_Problems_You_Need_To_Solve-1024x576.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/5_Common_Shopify_SEO_Problems_You_Need_To_Solve-768x432.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/5_Common_Shopify_SEO_Problems_You_Need_To_Solve-360x203.png 360w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/figure>\n<\/div>\n\n\n<p>\u8fd0\u8425\u4e00\u4e2a\u9500\u552e\u989d\u4e0d\u65ad\u589e\u957f\u7684\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u4e5f\u53ef\u80fd\u4f1a\u9047\u5230\u5404\u79cd\u6280\u672f\u969c\u788d\u3002\u505a\u597d\u5e94\u5bf9\u4efb\u4f55\u60c5\u51b5\u7684\u51c6\u5907\u53ef\u4ee5\u8ba9\u60a8\u5feb\u901f\u89e3\u51b3\u95ee\u9898\u5e76\u4fdd\u6301\u5e97\u94fa\u4e1a\u7ee9\uff0c\u800c\u4e0d\u4f1a\u5371\u53ca\u9500\u552e\u3002\u4e3a\u4e86\u505a\u5230\u8fd9\u4e00\u70b9\uff0c\u8ba9\u6211\u4eec\u770b\u770b\u4e0b\u9762\u6700\u4e3b\u8981\u7684 5 \u4e2a Shopify SEO \u95ee\u9898\u53ca\u5176\u89e3\u51b3\u65b9\u6cd5\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5 \u5927\u5e38\u89c1 Shopify SEO \u95ee\u9898\u53ca\u5373\u65f6\u89e3\u51b3\u65b9\u6848<\/h2>\n\n\n\n<p>\u4f17\u6240\u5468\u77e5\uff0c\u50cf Shopify \u8fd9\u6837\u7684\u5e73\u53f0\u5f88\u5927\u7a0b\u5ea6\u4e0a\u4f9d\u8d56\u4e8e SEO \u6700\u4f73\u5b9e\u8df5\uff0c\u5305\u62ec\u4ea7\u54c1\u63a8\u5e7f\u3001\u6f5c\u5728\u5ba2\u6237\u751f\u6210\u548c\u589e\u52a0\u6536\u5165\u3002\u5f53\u60a8\u7684\u7f51\u7ad9\u5728\u641c\u7d22\u5f15\u64ce\u7ed3\u679c\u4e2d\u8868\u73b0\u66f4\u597d\u65f6\uff0c\u60a8\u5c06\u83b7\u5f97\u66f4\u591a\u8bbf\u95ee\u8005\u3002&nbsp;<\/p>\n\n\n\n<p>\u4efb\u4f55\u7f51\u4e0a\u5546\u5e97\u5438\u5f15\u5927\u91cf\u53d7\u4f17\u7684\u80fd\u529b\u90fd\u51b3\u5b9a\u4e86\u5176\u6210\u529f\u7684\u53ef\u80fd\u6027\u3002\u6700\u91cd\u8981\u7684\u662f\uff0c\u5982\u679c\u76ee\u6807\u53d7\u4f17\u5f00\u59cb\u6d8c\u5165\u60a8\u7684\u4f01\u4e1a\uff0c\u589e\u52a0\u9500\u552e\u989d\u5c31\u4f1a\u53d8\u5f97\u5bb9\u6613\u5f97\u591a\u3002&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-28.png\" alt=\"common Shopify SEO problems\" class=\"wp-image-2862\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-28.png 1280w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-28-300x169.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-28-1024x576.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-28-768x432.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-28-360x203.png 360w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/figure>\n<\/div>\n\n\n<p>\u53e6\u4e00\u65b9\u9762\uff0c\u5982\u679c\u60a8\u7684\u5546\u5e97\u52fe\u9009\u4e86 SEO \u6e05\u5355\u4e0a\u7684\u6bcf\u4e00\u70b9\uff0c\u60a8\u5c31\u53ef\u4ee5\u5b9e\u73b0\u6240\u6709\u8fd9\u4e9b\u76ee\u6807\u3002\u56e0\u6b64\uff0c\u4fee\u590d Shopify SEO \u95ee\u9898\u5b9e\u9645\u4e0a\u53ef\u80fd\u4f1a\u589e\u52a0\u60a8\u66f4\u8f7b\u677e\u4f7f\u7528 Shopify \u7684\u673a\u4f1a\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Shopify \u5546\u5e97\u7ad9\u70b9\u5730\u56fe\u95ee\u9898\u53ca\u89e3\u51b3\u65b9\u6cd5&nbsp;<\/h2>\n\n\n\n<p>\u5bf9\u4e8e\u4efb\u4f55\u521d\u5b66\u8005\u6765\u8bf4\uff0c\u7406\u89e3 Shopify \u5546\u5e97\u7ad9\u70b9\u5730\u56fe\u95ee\u9898\u90fd\u5f88\u56f0\u96be\u3002\u60a8\u53ef\u80fd\u8fd8\u4f1a\u60f3\uff0c\u5373\u4f7f\u5b58\u5728\u56e0\u7ad9\u70b9\u5730\u56fe\u5f15\u8d77\u7684\u95ee\u9898\uff0c\u60a8\u5982\u4f55\u77e5\u9053\u6216\u68c0\u6d4b\u5230\u5b83\uff1f\u597d\u5427\uff0c\u8981\u7406\u89e3\u8fd9\u4e2a\u6982\u5ff5\uff0c\u60a8\u5fc5\u987b\u4e86\u89e3\u4ec0\u4e48\u662f\u7ad9\u70b9\u5730\u56fe\u4ee5\u53ca\u5b83\u662f\u5982\u4f55\u5de5\u4f5c\u7684\u3002&nbsp;<\/p>\n\n\n\n<p>\u7ad9\u70b9\u5730\u56fe\u5c31\u50cf\u60a8\u7684 Shopify \u5546\u5e97\u7684\u84dd\u56fe\uff0c\u8bb0\u5f55\u4e86\u5546\u5e97\u4e2d\u7684\u51e0\u4e4e\u6240\u6709\u5185\u5bb9\u3002\u62e5\u6709\u7ad9\u70b9\u5730\u56fe\u7684\u4e3b\u8981\u76ee\u7684\u662f\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u6293\u53d6\u60a8\u7684\u7f51\u7ad9\u548c\u5185\u5bb9\uff0c\u4ee5\u4fbf\u4ed6\u4eec\u53ef\u4ee5\u627e\u5230\u60a8\u5e16\u5b50\u7684\u76f8\u5173\u6027\uff0c\u4ece\u800c\u83b7\u5f97\u66f4\u597d\u7684\u6392\u540d\u3002\u62e5\u6709\u7ad9\u70b9\u5730\u56fe\u662f\u4e00\u79cd\u8ba9\u60a8\u7684\u7f51\u7ad9\u5bf9\u6240\u6709\u4eba\u53ef\u89c1\u7684\u65b9\u5f0f\u3002&nbsp;<\/p>\n\n\n\n<p>\u62e5\u6709\u7ad9\u70b9\u5730\u56fe\u7684\u95ee\u9898\u662f\uff0c\u5f53\u60a8\u5411\u7f51\u7ad9\u6dfb\u52a0\u65b0\u9875\u9762\u65f6\uff0c\u5b83\u53ef\u80fd\u4e0d\u4f1a\u88ab\u7f16\u5165\u7ad9\u70b9\u5730\u56fe\u7684\u7d22\u5f15\u3002\u56e0\u6b64\uff0c\u5373\u4f7f\u60a8\u7684\u5546\u5e97\u6709\u8be6\u7ec6\u7684\u7ad9\u70b9\u5730\u56fe\uff0c\u60a8\u7684\u7f51\u7ad9\u4ecd\u7136\u4e0d\u4f1a\u50cf\u60a8\u9884\u671f\u7684\u90a3\u6837\u6392\u540d\u66f4\u9ad8\u3002&nbsp;<\/p>\n\n\n\n<p>\u548c <strong><a href=\"https:\/\/storeseo.com\/zh\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u5546\u5e97SEO<\/a><\/strong>\uff0c\u7ba1\u7406\u60a8\u7684 Shopify \u7ad9\u70b9\u5730\u56fe\u5f88\u7b80\u5355\u3002\u5728\u672c\u90e8\u5206\u4e2d\uff0c\u6211\u4eec\u5c06\u9010\u6b65\u6307\u5bfc\u60a8\u5b8c\u6210\u8be5\u8fc7\u7a0b\uff0c\u5e76\u6f14\u793a\u5982\u4f55\u4f7f\u7528 StoreSEO\uff08\u4e0d\u9700\u8981\u4efb\u4f55\u4ee3\u7801\uff09\u4ece\u60a8\u7684 Shopify \u7ad9\u70b9\u5730\u56fe\u4e2d\u6dfb\u52a0\u6216\u5220\u9664\u7279\u5b9a\u4ea7\u54c1\u3001\u5e16\u5b50\u6216\u9875\u9762\u3002&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u6b65\u9aa4 1\uff1a\u5728 Shopify \u5546\u5e97\u4e2d\u5b89\u88c5 StoreSEO \u5e94\u7528&nbsp;<\/h3>\n\n\n\n<p>\u60a8\u5fc5\u987b\u4e3a Shopify \u5546\u5e97\u8bbe\u7f6e StoreSEO \u5e94\u7528\u3002\u8fd9\u4e2a\u8fc7\u7a0b\u975e\u5e38\u7b80\u5355\u3002\u53ea\u9700\u8fdb\u5165\u60a8\u7684 Shopify \u7ba1\u7406\u4eea\u8868\u677f\u5e76\u9009\u62e9\u201c<strong>\u5e94\u7528\u7a0b\u5e8f<\/strong>\u201d\u9009\u9879\uff0c\u5982\u4e0b\u6240\u793a\u641c\u7d22\u201c<strong>\u5546\u5e97SEO<\/strong>\u201d\u5728 Shopify \u5e94\u7528\u5546\u5e97\u4e2d\u3002&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1536\" height=\"747\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-23.png\" alt=\"common Shopify SEO problems\" class=\"wp-image-2854\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-23.png 1536w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-23-300x146.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-23-1024x498.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-23-768x374.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-23-360x175.png 360w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">\u7b2c 2 \u6b65\uff1a\u5c06 Google Search Console \u4e0e StoreSEO \u96c6\u6210<\/h3>\n\n\n\n<p>\u5b89\u88c5 StoreSEO \u540e\uff0c\u60a8\u53ef\u4ee5\u8be6\u7ec6\u4e86\u89e3 StoreSEO \u63d0\u4f9b\u7684\u6240\u6709\u529f\u80fd\uff0c\u4ee5\u63d0\u9ad8\u60a8\u7684\u7535\u5b50\u5546\u52a1\u4e1a\u52a1\u7684\u641c\u7d22\u6392\u540d <a href=\"https:\/\/storeseo.com\/zh\/docs\/what-is-storeseo-and-how-does-it-work\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u8bbf\u95ee\u6211\u4eec\u7684\u8be6\u7ec6\u6559\u7a0b<\/strong><\/a> \u8fd9\u91cc\u3002\u4e3a\u60a8\u7684 Shopify \u516c\u53f8\u914d\u7f6e StoreSEO \u540e\uff0c\u8f6c\u5230\u60a8\u7684 StoreSEO \u4eea\u8868\u677f\u5e76\u9009\u62e9\u53f3\u4e0a\u89d2\u7684\u9f7f\u8f6e\u56fe\u6807\uff0c\u5982\u4e0b\u6240\u793a\u3002&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"823\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-24.png\" alt=\"common Shopify SEO problems\" class=\"wp-image-2855\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-24.png 1600w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-24-300x154.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-24-1024x527.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-24-768x395.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-24-360x185.png 360w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-24-1536x790.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n<\/div>\n\n\n<p>\u4ece\u73b0\u5728\u8d77\uff0c\u60a8\u53ef\u4ee5\u9009\u62e9\u5c06 StoreSEO \u4e0e Google Search Console \u76f8\u7ed3\u5408\u3002\u8fd9\u4e00\u70b9\u5f88\u91cd\u8981\uff0c\u56e0\u4e3a\u60a8\u5fc5\u987b\u5148\u5c06\u60a8\u7684\u5546\u5e97\u4e0e Google Search Console \u96c6\u6210\uff0c\u624d\u80fd\u7ba1\u7406\u548c\u53d1\u5e03\u60a8\u7684<a href=\"https:\/\/storeseo.com\/zh\/blog\/sitemaps-for-shopify\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> Shopify \u7f51\u7ad9\u5730\u56fe\u5230\u641c\u7d22\u5f15\u64ce <\/strong><\/a>\u6bd4\u5982\u8c37\u6b4c\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"812\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-25.png\" alt=\"common Shopify SEO problems\" class=\"wp-image-2856\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-25.png 1600w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-25-300x152.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-25-1024x520.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-25-768x390.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-25-360x183.png 360w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-25-1536x780.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">3. \u4ea7\u54c1\u56fe\u7247 ALT \u6807\u7b7e\u95ee\u9898\u53ca\u89e3\u51b3\u65b9\u6848<\/h2>\n\n\n\n<p>\u56fe\u50cf\u66ff\u4ee3\u6587\u672c\u662f\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u7406\u89e3\u56fe\u7247\u5185\u5bb9\u7684\u5b9e\u9645\u542b\u4e49\u5e76\u5e2e\u52a9\u5176\u83b7\u5f97\u826f\u597d\u6392\u540d\u7684\u57fa\u672c\u8981\u7d20\u4e4b\u4e00\u3002\u5bf9\u4e8e\u4efb\u4f55\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u6240\u6709\u8005\u6765\u8bf4\uff0c\u4e00\u4e2a\u5fc5\u4e0d\u53ef\u5c11\u7684\u521d\u59cb\u6b65\u9aa4\u662f\u4f7f\u7528\u7406\u60f3\u7684\u66ff\u4ee3\u6587\u672c\u4f18\u5316\u4ea7\u54c1\u7167\u7247\u3002\u4e3a\u4e86\u5438\u5f15\u5ba2\u6237\u7684\u6ce8\u610f\u529b\uff0c\u641c\u7d22\u722c\u866b\u5e94\u8be5\u80fd\u591f\u901a\u8fc7\u5c06\u7528\u6237\u7684\u72ec\u7279\u4ea7\u54c1\u653e\u5728\u641c\u7d22\u7ed3\u679c\u9875\u9762\u7684\u9876\u90e8\uff0c\u8f7b\u677e\u5730\u5c06\u7528\u6237\u94fe\u63a5\u5230\u60a8\u7684\u72ec\u7279\u4ea7\u54c1\u3002&nbsp;<\/p>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u6dfb\u52a0\u56fe\u7247 <a href=\"https:\/\/storeseo.com\/zh\/blog\/how-to-bulk-add-image-alt-text-to-all-products\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u4f7f\u7528 StoreSEO \u5e94\u7528\u7a0b\u5e8f\u6279\u91cf\u6dfb\u52a0\u66ff\u4ee3\u6587\u672c<\/strong><\/a>\uff0c\u8fd9\u5c06\u5411\u770b\u4e0d\u5230\u4ea7\u54c1\u7684\u7528\u6237\u4f20\u8fbe\u4ea7\u54c1\u76ee\u6807\uff0c\u5e76\u4e14\u65e0\u7591\u6709\u5229\u4e8e SEO\u3002\u901a\u8fc7\u4f7f\u7528\u66ff\u4ee3\u6587\u672c\u4f18\u5316\u60a8\u7684 Shopify \u4ea7\u54c1\u56fe\u7247\uff0cStoreSEO \u53ef\u4ee5\u5e2e\u52a9\u60a8\u4e3b\u5bfc Google \u7b49\u641c\u7d22\u5f15\u64ce\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"734\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-26.png\" alt=\"common Shopify SEO problems\" class=\"wp-image-2857\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-26.png 1600w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-26-300x138.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-26-1024x470.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-26-768x352.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-26-360x165.png 360w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-26-1536x705.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">3. Shopify \u4e2d\u7684\u91cd\u590d\u5185\u5bb9\u95ee\u9898<\/h2>\n\n\n\n<p>\u5982\u679c\u60a8\u5bf9\u89c4\u8303 URL \u4e00\u65e0\u6240\u77e5\uff0c\u90a3\u4e48\u8ba9\u6211\u4eec\u4e3a\u60a8\u89e3\u91ca\u4e00\u4e0b\u3002\u5f53\u6d89\u53ca\u91cd\u590d\u9875\u9762\u6216\u5185\u5bb9\u95ee\u9898\u65f6\uff0c\u89c4\u8303 URL \u7528\u4e8e SEO\uff0c\u4ee5\u544a\u77e5 Google \u60a8\u5e0c\u671b\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u663e\u793a\u54ea\u4e2a\u7248\u672c\u7684\u9875\u9762\uff0c\u4ee5\u53ca\u6539\u5584\u7f51\u7ad9\u6293\u53d6\u548c\u7d22\u5f15\u3002\u60a8\u73b0\u5728\u53ef\u4ee5\u4f7f\u7528 StoreSEO \u5e94\u7528\u7a0b\u5e8f\u7ba1\u7406\u91cd\u590d\u5185\u5bb9\u95ee\u9898\uff0c\u65b9\u6cd5\u662f\u4f7f\u7528 <a href=\"https:\/\/storeseo.com\/zh\/docs\/how-to-configure-canonical-url\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u89c4\u8303 URL \u529f\u80fd<\/strong><\/a> \u4e3a\u60a8\u7684\u5546\u5e97\u3002&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1348\" height=\"572\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-1.gif\" alt=\"common Shopify SEO problems\" class=\"wp-image-2858\" title=\"\"><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">4. \u63a7\u5236\u5546\u5e97\u7684\u793e\u4ea4\u5a92\u4f53\u5f62\u8c61<\/h2>\n\n\n\n<p>\u80fd\u591f\u771f\u6b63\u5e26\u6765\u66f4\u591a\u6d41\u91cf\u7684\u7406\u60f3\u5916\u89c2\u548c\u5185\u5bb9\u901a\u5e38\u5f88\u96be\u5b9e\u73b0\u3002\u4e00\u65e6\u638c\u63e1\u4e86\u8fd9\u4e00\u70b9\uff0c\u60a8\u6700\u7ec8\u5c31\u80fd\u5b9e\u73b0\u9884\u671f\u7684\u7ed3\u679c\u3002\u5373\u4f7f\u60a8\u6210\u529f\u8ba9\u60a8\u7684\u5185\u5bb9\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u6392\u540d\u9760\u524d\uff0c\u8fd9\u79cd\u6323\u624e\u4e5f\u4f1a\u9020\u6210\u4e25\u91cd\u540e\u679c\u3002&nbsp;<\/p>\n\n\n\n<p>StoreSEO \u5e94\u7528\u7a0b\u5e8f\u5141\u8bb8\u60a8\u81ea\u5b9a\u4e49 Shopify \u5546\u54c1\u7684\u793e\u4ea4\u5a92\u4f53\u9884\u89c8\uff0c\u4ece\u800c\u66f4\u8f7b\u677e\u5730\u5728 Facebook\u3001Twitter \u548c Google \u641c\u7d22\u7ed3\u679c\u9875\u9762\u4e0a\u63d0\u4f9b\u51c6\u786e\u7684\u4fe1\u606f\u3002\u60a8\u8fd8\u53ef\u4ee5\u4f7f\u7528\u6b64 StoreSEO \u5e94\u7528\u7a0b\u5e8f\u51b3\u5b9a\u54ea\u4e9b\u56fe\u50cf\u5e94\u8be5\u5728 Facebook \u548c Twitter \u4e0a\u663e\u793a\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"705\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-3.gif\" alt=\"common Shopify SEO problems\" class=\"wp-image-2861\" title=\"\"><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">5. \u8f7b\u677e\u8bbe\u7f6e\u4ea7\u54c1\u5143\u6807\u7b7e<strong>&nbsp;<\/strong><\/h2>\n\n\n\n<p>\u641c\u7d22\u5f15\u64ce\u4f18\u5316\uff0c\u7b80\u79f0 SEO\u3002\u5b83\u6d89\u53ca\u589e\u5f3a\u6570\u5b57\u6750\u6599\uff0c\u5305\u62ec\u94fe\u63a5\u3001\u5916\u90e8\u6765\u6e90\u548c\u7f51\u7ad9\u5185\u90e8\u5185\u5bb9\u3002\u5b83\u4f7f\u60a8\u80fd\u591f\u63d0\u9ad8\u7f51\u7ad9\u3001\u7f51\u9875\u548c\u5185\u5bb9\u5728 Google\u3001Bing \u7b49\u641c\u7d22\u5f15\u64ce\u4e0a\u7684\u6392\u540d\u3002\u5f53\u60a8\u575a\u6301\u4e25\u683c\u7684\u8981\u6c42\u65f6\uff0c\u60a8\u7684\u7f51\u7ad9\u5c06\u5f88\u5feb\u88ab\u76ee\u6807\u53d7\u4f17\u641c\u7d22\u5230\u3002\u4e3a\u4e86\u63d0\u9ad8\u60a8\u7684 Shopify \u4ea7\u54c1\u5728 Google \u641c\u7d22\u4e2d\u7684\u70b9\u51fb\u7387\uff0c\u60a8\u53ef\u4ee5 <a href=\"https:\/\/storeseo.com\/zh\/docs\/add-meta-description-to-shopify-products\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u4f7f\u7528 StoreSEO \u6dfb\u52a0\u5143\u63cf\u8ff0<\/strong><\/a> \u5e94\u7528\u7a0b\u5e8f\u3002\u5728\u5411\u5df2\u8fdb\u884c\u8fc7\u5173\u952e\u8bcd\u7814\u7a76\u7684\u4ea7\u54c1\u7684\u5143\u63cf\u8ff0\u4e2d\u6dfb\u52a0\u672f\u8bed\u65f6\uff0c<strong><a href=\"https:\/\/smallseotools.com\/website-seo-score-checker\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"> \u4ea7\u54c1\u7684 SEO \u5f97\u5206<\/a><\/strong> \u5c06\u7acb\u5373\u5f97\u5230\u6539\u5584\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"766\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-27.png\" alt=\"common Shopify SEO problems\" class=\"wp-image-2859\" title=\"\" srcset=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-27.png 1600w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-27-300x144.png 300w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-27-1024x490.png 1024w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-27-768x368.png 768w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-27-360x172.png 360w, https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-27-1536x735.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">6. \u575a\u5b9e\u7684\u7f51\u7ad9\u7ed3\u6784\uff0c\u63d0\u9ad8\u5546\u5e97\u6392\u540d<\/h2>\n\n\n\n<p>\u4f60\u9700\u8981\u4e00\u4e2a <strong><a href=\"https:\/\/storeseo.com\/zh\/blog\/create-site-structure-for-shopify-store\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u7f51\u7ad9\u7ed3\u6784 <\/a><\/strong>\u4e00\u65e6\u4f60\u51b3\u5b9a\u4f7f\u7528 Shopify \u5546\u5e97\u6765\u62d3\u5c55\u4f60\u7684\u5728\u7ebf\u4e1a\u52a1\u3002Shopify \u662f\u6700\u7b80\u5355\u7684\u65e0\u9700\u7f16\u7801\u5373\u53ef\u4ece\u5934\u5f00\u59cb\u521b\u5efa\u5728\u7ebf\u5546\u5e97\u7684\u5e73\u53f0\u3002\u521b\u5efa\u7f51\u7ad9\u7ed3\u6784\u4e5f\u4f1a\u589e\u5f3a\u4f60\u7684\u6d4f\u89c8\u4f53\u9a8c (UX)\u3002\u968f\u7740\u66f4\u591a\u5ba2\u6237\u4e0e\u4f60\u7684\u7f51\u7ad9\u4e92\u52a8\uff0c\u641c\u7d22\u5f15\u64ce\u4f1a\u5c06\u4f60\u7684\u7f51\u7ad9\u8bc4\u4e3a\u66f4\u6709\u7528\u3002\u6b64\u5916\uff0c\u901a\u8fc7\u6709\u76ee\u7684\u7684\u7f51\u7ad9\u7ed3\u6784\uff0c <strong><a href=\"https:\/\/neilpatel.com\/blog\/keyword-cannibalization\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u5173\u952e\u8bcd\u8695\u98df<\/a><\/strong> \u53ef\u4ee5\u66f4\u5bb9\u6613\u5730\u907f\u514d\u3002&nbsp;<\/p>\n\n\n\n<p>\u4f60\u7684 <strong><a href=\"https:\/\/storeseo.com\/zh\/docs\/customize-json-ld\/\" target=\"_blank\" rel=\"noreferrer noopener\">Shopify \u5546\u5e97\u7684 JSON-LD<\/a><\/strong> \u53ef\u4ee5\u4f7f\u7528 StoreSEO \u8fdb\u884c\u5b9a\u5236\uff0c\u5141\u8bb8\u60a8\u5728\u641c\u7d22\u5f15\u64ce\u4e0a\u663e\u793a\u7ed3\u6784\u5316\u6570\u636e\uff0c\u4ee5\u4fbf\u8bbf\u95ee\u8005\u53ef\u4ee5\u4e00\u76ee\u4e86\u7136\u5730\u67e5\u770b\u60a8\u5546\u5e97\u7684\u6240\u6709\u8be6\u7ec6\u4fe1\u606f\u3002&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"613\" src=\"https:\/\/storeseo.com\/wp-content\/uploads\/2022\/10\/image-2.gif\" alt=\"common Shopify SEO problems\" class=\"wp-image-2860\" title=\"\"><\/figure>\n<\/div>\n\n\n<p>\u5982\u679c\u60a8\u559c\u6b22\u9605\u8bfb\u5e76\u53d1\u73b0\u6b64\u535a\u5ba2\u5f88\u6709\u8da3\uff0c\u8bf7\u8003\u8651<strong> <a href=\"https:\/\/storeseo.com\/zh\/blog\/\">\u8ba2\u9605\u6211\u4eec\u7684\u535a\u5ba2<\/a><\/strong> \u5e76\u6d4f\u89c8\u5176\u4ed6\u535a\u5ba2\u3002\u52a0\u5165\u6211\u4eec\u4ee4\u4eba\u96be\u4ee5\u7f6e\u4fe1\u7684 <strong><a href=\"https:\/\/www.facebook.com\/groups\/432798227512253\" target=\"_blank\" rel=\"noreferrer noopener\">\u6b22\u8fce\u793e\u533a<\/a><\/strong> \u4e0e\u4ed6\u4eba\u5206\u4eab\u4f60\u7684\u60f3\u6cd5\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>\u4ece\u8fd9\u4e2a\u535a\u5ba2\u4e2d\uff0c\u60a8\u5c06\u4e86\u89e3 Shopify \u7684 5 \u5927 SEO \u95ee\u9898\u4ee5\u53ca\u4f7f\u7528 StoreSEO \u5e94\u7528\u7a0b\u5e8f\u89e3\u51b3\u8fd9\u4e9b\u95ee\u9898\u7684\u65b9\u6cd5\u3002 <\/p>","protected":false},"author":7,"featured_media":2886,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","inline_featured_image":false,"_eb_data_table":"","footnotes":""},"categories":[47,49],"tags":[275,274,58,70,44,276,31,33,59,28],"class_list":["post-2852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-guide","category-shopify-guide","tag-common-shopify-problems","tag-common-shopify-seo-problems","tag-ecommerce-store","tag-shopify","tag-shopify-apps","tag-shopify-problems","tag-shopify-seo","tag-shopify-seo-solution","tag-shopify-store","tag-storeseo"],"nelio_content":{"autoShareEndMode":"never","automationSources":{"useCustomSentences":false,"customSentences":[]},"efiAlt":"","efiUrl":"","followers":[7],"highlights":[],"isAutoShareEnabled":true,"networkImageIds":[],"permalinkQueryArgs":[],"series":[],"suggestedReferences":[]},"_links":{"self":[{"href":"https:\/\/storeseo.com\/zh\/wp-json\/wp\/v2\/posts\/2852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/storeseo.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/storeseo.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/storeseo.com\/zh\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/storeseo.com\/zh\/wp-json\/wp\/v2\/comments?post=2852"}],"version-history":[{"count":9,"href":"https:\/\/storeseo.com\/zh\/wp-json\/wp\/v2\/posts\/2852\/revisions"}],"predecessor-version":[{"id":12866,"href":"https:\/\/storeseo.com\/zh\/wp-json\/wp\/v2\/posts\/2852\/revisions\/12866"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/storeseo.com\/zh\/wp-json\/wp\/v2\/media\/2886"}],"wp:attachment":[{"href":"https:\/\/storeseo.com\/zh\/wp-json\/wp\/v2\/media?parent=2852"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/storeseo.com\/zh\/wp-json\/wp\/v2\/categories?post=2852"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/storeseo.com\/zh\/wp-json\/wp\/v2\/tags?post=2852"}],"curies":[{"name":"\u53ef\u6e7f\u6027\u7c89\u5242","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}