Search Console and Analytics reports Read Search Console and Analytics with Grok Bot
Reading Google reports with Grok Bot means asking a Bot to pull your Search Console and Google Analytics 4 figures through StoreSEO and write the answer as a short summary, which makes it the most natural job to put on a weekly routine.
Last updated: October 2026
Set up Grok Bot for StoreSEO
Skip this if Grok Bot is already connected. The full guide, with the alternatives, is on the Grok Bot page.
- 1
Ask your Bot to add StoreSEO
In a chat with your Bot, ask it to add a custom remote HTTPS MCP server with this URL. xAI's documentation says a plugin added from your own chat is personal and account-wide, so every Bot on your account can use it. Complete the StoreSEO sign-in when the browser opens: pick your Shopify store and approve access.
PromptAdd a custom remote HTTPS MCP server called StoreSEO with the URL https://mcp.storeseo.com/mcp and sign me in.
- 2
Attach it and check it works
In a chat, type @ to attach the StoreSEO connector to the task, then ask this to confirm the connection.
PromptUse @StoreSEO to show me my store's SEO score breakdown.
How does this work in Grok Bot?
Both Google tools are reads, so this job is where a Bot can run with the least friction. You attach StoreSEO with @ and ask a plain question, such as which queries bring the most clicks and which pages sit between positions eight and twenty. The Bot calls storeseo_start, then storeseo_get_search_console_insights with the dimension that fits, which can be date, query, page, country, device or search appearance, and storeseo_get_analytics_report for GA4 views such as traffic source or page performance. Both default to the last 28 days and compare with the previous period.
The routine is the point. Ask the Bot to run both reports every Monday, name the three biggest gains and drops, and post them in the conversation. Because the data comes from Google through your StoreSEO connection, the Bot reports the figures as returned and should not project outcomes from them. The run records show earlier summaries, so a decline over three weeks is visible without you opening Search Console, and the Bot can follow a finding into an audit: a page with many impressions and a low position becomes a candidate for a meta preview in a later chat.
Because these tools only read, you can reasonably save Always allow for them, though the saved rule matches by tool, so scope it to these two and leave write tools on Ask first. The setup itself lives in the StoreSEO app: a paid plan, Google connected, and a GA4 property selected for the Analytics report. If that is missing, the Bot cannot fix it and should hand you the link rather than loop.
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You: Use @StoreSEO to show which queries bring clicks and where we are close to page one.
- storeseo_start read-only
- storeseo_get_search_console_insights read-only
- storeseo_get_analytics_report read-only
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Grok Bot: Illustrative result: the top query brought the most clicks, and three queries sit near positions 9 to 14. I can turn the three into a Monday routine that reports on them. Should I create it?
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You: Yes, report only.
What to ask Grok Bot
Use @StoreSEO to show Search Console queries from the last 28 days where we rank between 8 and 20, with impressions and CTR.
Compare this month's organic traffic by channel with last month using the GA4 report from @StoreSEO and tell me the biggest change.
Create a routine for every Monday at 9:00 AM that reads both Google reports with @StoreSEO and posts three gains and three drops here. Report only.
- Which queries brought the most clicks from Google in the last 28 days, and how does that compare with the month before?
- Which product pages have high impressions but a CTR under two percent?
- Show organic search traffic from GA4 for the last three months.
- Which countries send the most visitors, and on which devices?
- Which traffic sources led to purchases last month?
What StoreSEO does: search console and analytics reports
StoreSEO connects to your Google Search Console and Google Analytics 4 property. The agent reads Search Console performance by date, query, page, country, device or search appearance, and curated GA4 reports, each compared with the previous period by default.
Requires: A paid StoreSEO plan with Google connected in the app, and a GA4 property selected for Analytics reports.
- 1
Pick the question
Search Console answers how you appear in Google: clicks, impressions, CTR and average position. GA4 answers what visitors do: users, engagement, pages, sources and key events.
- 2
Read the report
The agent reads the last 28 days by default, or the range you name, broken down by the dimension that fits the question.
- 3
Compare periods
Both reports include the previous period of the same length and the change per metric unless you ask otherwise.
- 4
Turn it into actions
The agent can link what it finds to the other jobs, for example pages with impressions but a low CTR are candidates for new meta.
Search Console and Analytics reports reference
| Search Console metrics | Clicks, impressions, CTR, average position |
|---|---|
| Search Console dimensions | Date, query, page, country, device, search appearance |
| GA4 reports | Search traffic, user activity, demographics, page performance, traffic source, key events |
| Default range | Last 28 days |
| Comparison | Previous equal-length period with per-metric change, on by default |
| What it writes | Nothing. Both tools are read-only and never connect or configure Google |
| Plan | Paid plan with Google connected; GA4 property selected for Analytics |
Rules Grok Bot follows
- Both tools are reads and run straight away.
- Connecting Google or choosing the GA4 property is done in the StoreSEO app; the agent hands you the link when it is missing.
- Numbers are reported as Google returns them; the agent does not project outcomes from them.
In Grok Bot
These reports need a paid StoreSEO plan with Google connected, and the Analytics report also needs a GA4 property selected. A weekly routine without that setup will only report an error each Monday, so test the questions in a chat first. If you save Always allow for the two read tools, do not extend it to StoreSEO write tools, because an Always allow rule removes the client's check there.
What runs without asking. Reads such as SEO scores, store listings, settings and Google reports run straight away. Generating a preview spends AI credit but writes nothing, and StoreSEO tells the agent to say what a generation will cost before it runs one. Applying content, optimizing images, changing settings, publishing llms.txt or agents.md, writing a product description and deleting anything wait for your yes in the conversation. That yes is an instruction the agent follows, not a lock on the server, so your client's own tool-approval setting is the hard stop.
Questions
Can a Grok Bot connect my Google account for me?
No. Connecting Google and choosing the GA4 property happen in the StoreSEO app, and the Bot only reads the reports after that. If it is missing, the Bot should tell you to connect it there.
Is it safe to leave a Google report routine running every week?
Both report tools are read-only, so a routine that only calls them changes nothing in your store. Keep write tools out of that routine and in a separate conversation.
Can the agent connect my Google account?
No. Connecting Search Console and Google Analytics, and choosing the GA4 property, is done in the StoreSEO app. If Google is not connected, the tool returns a link telling you what to set up.
Can these reports change anything?
No. Both Google tools are read-only. They never connect, configure or write anything in Google or in your store.
Which plan includes Google reports over MCP?
A paid StoreSEO plan with Google connected. Analytics reports also need a GA4 property selected in the app.
How far back can the agent look?
You can name any date range the report supports. When you do not, both tools default to the last 28 days and compare it with the 28 days before.
Keep going
Search Console and Analytics reports with other agents
More Grok Bot guides